Why Go With ActiveTrail Advanced Email Marketing
ActiveTrail.com does not need Any sort of marketing or tech experience, as well as a first-time consumer can walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message effort but you’re concerned your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages sent to your contacts go out at the right time of day when they’re most-likely to get started. Advanced Email Marketing
The platform also allows you to Heavily personalize the messages so they don’t come off as type letters or spam, and includes detailed reports and analysis in your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), assisting you to stay informed about the type of personal interactions which are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size businesses, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that handle multiple accounts, and looking for custom attributes for their needs.
Ecommerce businesses and internet stores.
Marketers that want to automate their customer travels.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted collection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate working ad Campaigns exclusively by email these days, particularly with virtually everybody carrying out a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop superior campaigns. It’s also good at integrating other applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered emails is a Great way to guarantee automated interaction with clients anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Easy to create and can be incorporated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a easy website builder. It enables you to easily export your contacts or enter them manually, and walks you through every process. When you hit on”create an email” you receive 5 choices — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery on your account which you readily pull images from in the future. Advanced Email Marketing
The shipping options are easy to Arrange according to contact lists that you can update at will. This allows you to make multiple versions of a targeted campaign for numerous lists of people with various traits and interests, which you may monitor through ActiveTrail’s analytics system.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much variety, especially compared to website builder sites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for after repeat use. The templates range from blank or quite threadbare ones to more colorful and dynamic presentations. You will find templates suited for cosmetics companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and simple, even generic designs, but every option is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer support query sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the exact same period was answered 4 hours afterwards.
Irrespective of the Subject at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, compared to other tech Websites, ActiveTrail’s customer service may leave something to be wanted. There’s not any live chat window 24/7, 1-800 hotline to contact in the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for determining when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and use the machine to customize the messages for your clients.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a way to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses with a small number of customers to contact, and massive corporations who can scale to massive plans. The user has the leeway to choose which program works best for them.
The landing page founder is a Great way to produce a distinctive promotional page for one-off events or revenue, and with the site’s survey and polling tools, message recipients have the capacity to weigh in about what works and does not –and then integrate that data in future campaigns.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. Advanced Email Marketing
Designing and publishing a questionnaire is an easy and straightforward procedure. Select the query types and fill in the details. ActiveTrail takes care of everything else. You can incorporate your surveys into your automation workflows.
Choose between open-ended, single, multi-select and private info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) which gives you a general index of customer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Start by selecting from one of those most popular pre-made templates categorized with purpose and context, such as new technology merchandise, restaurant promotion or vacation advertising.
At this phase, half of this work has already been performed for you. All you Have to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your own creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The utility of the service. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration form to your site, which automatically adds customers to the ActiveTrail recipient list, ultimately increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to find, like the amount of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration form. In addition, incorporate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communication readers. This is very significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email advertising campaign. There is the added functionality to program the when you want to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a substantial number of options for promotion Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a contact or clicking on a hyperlink.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Advanced Email Marketing
Every automation process has a beginning and end, but in between, pick As many or as little actions as required. You can do just about whatever; for instance, make an automation to send readers an email in their birthdays, then following a timed delay of your choice, another email may be sent which reminds contacts to buy goods that they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact info without needing to edit and find individual contacts.
Another Superb resource for contact import direction is that the import Background section, which gives you an overview of imported contacts. From here, determine how many contacts have been inserted, updated, deleted, as well as how many mistakes there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Opportunity to quickly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly since it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever have to trawl through pages of choices searching for the appropriate action, which makes it suitable for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complex and lively automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive layout allows you to organize your automation in this way so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, too.
However, the least tech-savvy user can use the applications easily, Ensuring you won’t need to employ additional staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing grade at which each single Functionality can be found across every single tier. Users don’t have to fret about not obtaining key features for choosing a cheaper price plan.
The pricing is based on the number of contacts that the Company wants to Contact, beginning at $500 for up to 500 contacts. Advanced Email Marketing
The email and SMS bundles have their own different pricing models. These are one off payments where consumers get a fixed quantity of mails or SMS to send for a set cost, which is beneficial for businesses looking to perform just one email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This software solution melts the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost psychological bonds with existing and Prospective clients, which is very important to company seeking to construct their customer base and expand the reach of their brand. With low costs and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.