Why Move With ActiveTrail Automation Software
ActiveTrail.com does not require Any kind of advertising or tech expertise, as well as a first-time consumer can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message effort but you’re worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages sent to your contacts move out at the time of day when they’re most-likely to get started. Automation Software
The platform also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and contains detailed reports and analytics in your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to keep up with the sort of personal interactions which are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size businesses, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle many accounts, and searching for custom attributes for their demands.
Ecommerce businesses and online stores.
Marketers who want to automate their client travels.
Advantages and Cons
Landing page builder
Effortless to use
Responsive customer service
Somewhat limited collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would indicate working ad Campaigns solely by email nowadays, particularly with virtually everyone carrying a smart phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys to your customers to give you feedback, helping you develop superior campaigns. It’s also effective at incorporating different programs in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered mails is a Fantastic way to guarantee automated interaction with customers whenever they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Easy to make and can be integrated in numerous ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a easy site builder. It enables you to easily export your contacts or enter them manually, and walks you through each process. When you hit “make an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, a template heaps with an easily customizable box of options. Here you can upload pictures and create a gallery on your account that you readily pull images from in the future. Automation Software
The shipping alternatives are easy to Arrange according to contact lists which you can update at will. This allows you to create multiple versions of a targeted campaign for numerous lists of individuals with different traits and interests, which you may track through ActiveTrail’s analytics program.
This same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much variety, especially compared to site builder sites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of choices.
The platform Permits You to save Your templates for later repeat use. The templates range from sterile or very threadbare ones to more vibrant and lively demonstrations. You will find templates suited for cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photographs and easy, even generic designs, but every option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer service query sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same time was also answered 4 hours later.
Irrespective of the Subject at hand, The client support responses were kind, helpful, and asked for clarifications to ensure they are of more help.
That said, compared to other tech Sites, ActiveTrail’s customer service might leave something to be desired. There’s no live chat window 24/7, 1-800 hotline to contact in the heat of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each and every contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two and then use the system to customize the messages to your clients.
Their autoresponder and event Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique business that has a small number of customers to contact, and large corporations that can scale to enormous plans. The user has the leeway to choose which plan works best for them.
The landing page founder is a Great way to produce a distinctive promotional site to get one-off events or revenue, and with the site’s survey and polling tools, message recipients possess the means to weigh in about what works and does not –and then integrate that data in future campaigns.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Automation Software
Designing and publishing a survey is an easy and straightforward process. Pick the query types and fill in the particulars. ActiveTrail manages everything else. You can integrate your surveys into your automation workflows.
Choose between open-ended, single, multi-select and private info questions. In addition, select private information, a matrix of choice and Net Promoter Score (NPS) that gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with simple powerful editing tools. Start by selecting from among those most popular pre-made templates categorized by purpose and context, such as fresh technology merchandise, restaurant advertising or holiday advertisement.
At this phase, half of the work has already been done for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your own creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of integrations that significantly enhances The usefulness of this service. Here are a Few of the most common integrations:
· Twitter — Add an ActiveTrail registration form to your site, which adds customers to the ActiveTrail recipient listing, ultimately increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to discover, such as the amount of contacts opening your mails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. In addition, incorporate social network blocks into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another route for communicating subscribers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s the added functionality to program the when you want to send the SMS campaign, ensuring it reaches your clients at the best time.
ActiveTrail Provides a substantial variety of options for marketing Automation, ensuring you engage with customers on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, a contact or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Automation Software
Every automation process has a beginning and end, but in between, select As many or as little actions as required. You can do just about whatever; for instance, make an automation to send subscribers an email in their birthdays, then after a timed delay of your choice, another email may be sent which reminds contacts to buy goods they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily enables you to update existing contact info without needing to edit and find individual contacts.
Another Superb source for touch import direction is that the import History section, which gives you a synopsis of imported contacts. From here, determine how many contacts have been added, deleted, updated, as well as how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Chance to rapidly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever need to trawl through pages of options searching for the proper action, making it appropriate for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complex and lively automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to organize your automation in this manner so you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, too.
However, the least tech-savvy user can use the software easily, Ensuring you won’t have to hire extra staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing grade at which every single Performance can be found across every single tier. Users don’t need to worry about not accessing key features for picking a more affordable price program.
The pricing is based on the number of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. Automation Software
The email and SMS packages have their own different pricing models. These are one off payments where users receive a set amount of mails or SMS to ship for a set cost, which is useful for businesses looking to perform just one email or SMS burst. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This software solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster emotional bonds with existing and Prospective clients, which is important for business looking to build their customer base and expand the range of their own brand. With low prices and higher usability, ActiveTrail is a great selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.