Why Go With ActiveTrail Automation Software Email Marketing Campaigns
ActiveTrail.com doesn’t require Any kind of advertising or tech experience, as well as a first-time consumer can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a good alternative if you’re trying to start a message effort but you are concerned your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust accordingly, so that messages delivered to your contacts move out in the right time of day when they are most-likely to get opened. Automation Software Email Marketing Campaigns
The platform also allows you to Heavily customize the messages so they don’t come off as form letters or spam, and includes detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), helping you keep up with the sort of personal interactions which are so crucial for a business. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size businesses, who are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that handle multiple accounts, and looking for custom attributes for their needs.
Ecommerce companies and internet shops.
Marketers that want to automate their customer journeys.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns exclusively by email these days, especially with virtually everybody carrying out a smart phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, helping you develop superior campaigns. It’s also effective at incorporating different applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Fantastic way to ensure automated interaction with clients anytime they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in numerous ways in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple website builder. It enables you to easily import your contacts enter them manually, and walks you through each procedure. When you hit “create an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, a template heaps having an easily customizable box of options. Here you can upload images and make a gallery in your account that you easily pull pictures from in the future. Automation Software Email Marketing Campaigns
The sending alternatives are easy to Arrange according to contact lists which you can upgrade at will. This permits you to create multiple versions of a targeted effort for numerous lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially compared to site builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of options.
The platform allows you to save Your templates for later repeat usage. The templates range from sterile or very threadbare ones to more vibrant and lively demonstrations. You will find templates suited for makeup companies looking to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered effectively. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the same time was answered 4 hours later.
Regardless of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, compared to other technology Websites, ActiveTrail’s customer service might leave something to be wanted. There’s not any live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each and every contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and then use the machine to personalize the messages to your clients.
Their autoresponder and occasion Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and the like. The triggering emails also give customers a way to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business that has a small number of customers to contact, and large corporations that can scale to enormous plans. The consumer has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to create a special promotional page for one-off events or sales, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data in future campaigns.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Automation Software Email Marketing Campaigns
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the query types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your polls in to your automation workflows.
Choose between open-ended, solitary, multi-select and personal info questions. In addition, select private info, a matrix of selection and Net Promoter Score (NPS) that provides you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple robust editing tools. Start by selecting from among those well-designed pre-made templates categorized with purpose and context, such as fresh tech merchandise, restaurant advertising or vacation advertising.
At this phase, half of this job has been done for you. All you Have to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, images, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of this ceremony. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration type into your site, which adds users to the ActiveTrail recipient listing, ultimately increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to discover, like the number of contacts opening your emails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. Additionally, incorporate social network blocks to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another route for communication subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s the added functionality to program the when you want to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial number of solutions for promotion Automation, ensuring you engage with customers on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Automation Software Email Marketing Campaigns
Every automation process has a beginning and end, but in between, pick As many or as few actions as required. You can do just about whatever; for example, create an automation to send subscribers an email on their birthdays, then after a timed delay of your choosing, yet another email may be sent that reminds contacts to buy goods that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
Among the very useful is that the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact info without needing to find and edit individual contacts.
Another Superb source for touch import direction is the import Background section, which gives you an overview of imported contacts. From here, determine how many contacts were added, updated, deleted, as well as how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly repair the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Instinctive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever have to trawl through pages of choices looking for the proper action, which makes it suitable for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complicated and lively automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive layout enables you to plan your automation in such a manner so you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, too.
But even the least tech-savvy user can use the software easily, Ensuring you won’t have to hire additional staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing grade where each single Performance is available across every single tier. Users do not have to fret about not obtaining key attributes for picking a more affordable price plan.
The pricing is based on the number of contacts that the business wants to Contact, beginning at $7 for up to 500 contacts. Automation Software Email Marketing Campaigns
The email and SMS bundles have their own different pricing versions. All these are one off payments where users get a fixed quantity of mails or SMS to ship for a set price, which is useful for businesses looking to perform just one email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of more advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is important for business looking to construct their client base and expand the reach of their own brand. With low costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.