Why Go With ActiveTrail Benefits Of Email Marketing Automation
ActiveTrail.com does not require Any sort of marketing or tech expertise, as well as a first-time user can walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message campaign but you are concerned your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust accordingly, so that messages delivered to your contacts move out at the right time of day when they’re most-likely to get opened. Benefits Of Email Marketing Automation
The system also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the type of personal interactions that are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, who are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage many accounts, and looking for custom attributes for their demands.
Ecommerce businesses and online stores.
Marketers who want to automate their client travels.
Advantages and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat restricted Selection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would indicate operating ad Campaigns solely by email nowadays, particularly with virtually everyone carrying out a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
Together with ActiveTrail you can create Online surveys to your clients to give you feedback, helping you develop superior campaigns. It is also effective at incorporating different programs in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered mails is a Great way to ensure automated interaction with clients whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be incorporated in multiple manners on your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a easy website builder. It allows you to easily export your contacts or enter them manually, and walks you through every process. When you hit on”make an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, Template loads having an easily customizable box of options. Here you can upload pictures and make a gallery on your account that you easily pull pictures from in the future. Benefits Of Email Marketing Automation
The shipping alternatives are easy to Arrange based on contact lists which you can upgrade at will. This permits you to create multiple versions of a targeted effort for multiple lists of people with different traits and interests, which you may track through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much variety, especially not compared to site builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of options.
The platform allows you to save Your templates for later repeat usage. The templates include blank or very threadbare ones to more vibrant and dynamic presentations. You will find templates suited to makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and simple, even generic layouts, but every option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer service question sent through the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the exact same time was answered 4 hours afterwards.
Regardless of the topic at hand, The customer support answers were kind, helpful, and asked for clarifications so that they could be of more assistance.
That said, compared to other tech Websites, ActiveTrail’s customer service may leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is a great instrument for determining when and how each contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two, and then use the system to customize the messages to your clients.
Their autoresponder and event Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and so on. The triggering emails also give customers a way to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business with a few of customers to contact, and large corporations who can scale up to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to create a special promotional site to get one-off events or revenue, and with the website’s survey and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data from future campaigns.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Benefits Of Email Marketing Automation
Designing and publishing a questionnaire is an easy and straightforward procedure. Select the question types and fill in the details. ActiveTrail takes care of everything else. You can incorporate your polls into your automation workflows.
Choose between open ended, solitary, multi-select and personal info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) that gives you an overall index of customer satisfaction.
ActiveTrail sets itself apart using simple robust editing tools. Start by picking from among those well-designed pre-made templates categorized by context and purpose, such as fresh technology merchandise, restaurant advertising or vacation advertising.
At this stage, half of the job has been performed for you. All you Need to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, pictures, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The utility of this ceremony. Here are some of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration type into your blog, which automatically adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to find, such as the number of contacts opening your emails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration type. In addition, integrate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another route for communication readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There is the added functionality to schedule the when you want to send the SMS campaign, ensuring it reaches your customers at the most optimal time.
ActiveTrail offers a Considerable variety of solutions for marketing Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, a touch or clicking on a hyperlink.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Benefits Of Email Marketing Automation
Every automation procedure has a beginning and end, but in between, select As many or as few actions as required. You can do just about whatever; for example, create an automation to send readers an email in their birthdays, then following a timed delay of your choosing, another email could be sent which reminds contacts to get goods that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact information without having to find and edit individual contacts.
Another excellent source for touch import direction is the import Background section, which gives you an overview of imported contacts. From here, determine how many contacts have been added, updated, deleted, and even how many mistakes there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly fix the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever have to trawl through pages of choices looking for the proper action, which makes it suitable for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complicated and lively automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive layout enables you to plan your automation in this manner so you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, as always.
However, even the least tech-savvy user can use the software easily, Ensuring you won’t have to employ extra staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing grade at which each single Functionality can be found across each and every tier. Users do not need to worry about not accessing key features for picking a more affordable price program.
The pricing depends upon the number of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. Benefits Of Email Marketing Automation
The email and SMS bundles have their own different pricing models. All these are one off payments where consumers receive a set amount of emails or SMS to ship for a set cost, which is useful for companies seeking to perform a single email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large companies.
This software solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of advanced solutions, such as polls, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster emotional bonds with existing and Prospective customers, which is important for company seeking to construct their client base and expand the range of their brand. With low prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.