Why Move With ActiveTrail Best Email Marketing Automation Platform
ActiveTrail.com doesn’t need Any kind of marketing or tech experience, as well as a first-time user can walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a good alternative if you’re looking to initiate a message campaign but you’re worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust so, so that messages sent to your contacts move out at the right time of day when they’re most-likely to get started. Best Email Marketing Automation Platform
The platform also allows you to Heavily customize the messages so that they do not come off as form letters or spam, and includes detailed reports and analysis in your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the type of personal interactions that are so important for a business. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size companies, who are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and searching for custom attributes for their needs.
Ecommerce companies and online stores.
Marketers that wish to automate their customer journeys.
Benefits and Disadvantages
Landing page builder
Effortless to use
Responsive customer service
Somewhat restricted collection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign creator
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everybody carrying out a smart phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It’s also good at integrating other applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Fantastic way to guarantee automatic interaction with clients whenever they leave a message list, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be incorporated in multiple manners on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple site builder. It enables you to easily export your contacts or enter them manually, and walks you through each process. When you hit “create an email” you receive 5 choices — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account which you easily pull images from in the future. Best Email Marketing Automation Platform
The sending alternatives are easy to Arrange based on contact lists which you can update at will. This allows you to make multiple variations of a targeted campaign for numerous lists of people with different traits and interests, which you can monitor through ActiveTrail’s analytics system.
This Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much selection, especially compared to website builder websites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of choices.
The platform allows you to save Your templates for later repeat usage. The templates include sterile or quite threadbare ones into more colorful and lively demonstrations. There are templates suited to cosmetics companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and simple, even generic layouts, but each option is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no little thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the exact same period was answered 4 hours later.
Irrespective of the topic at hand, The customer support answers were kind, helpful, and asked for clarifications to ensure they are of more assistance.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer service may leave something to be wanted. There is no live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two and use the system to customize the messages to your clients.
Their autoresponder and event Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique business that has a few of customers to contact, and large corporations who can scale up to massive plans. The user has the leeway to choose which plan works best for them.
The landing page creator is a Great way to produce a special promotional site for one-off events or sales, and with the site’s survey and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then integrate that data in future campaigns.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Best Email Marketing Automation Platform
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the details. ActiveTrail manages everything else. You can integrate your polls in to your automation workflows.
Pick between open-ended, single, multi-select and private info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) that gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Start by selecting from one of the most popular pre-made templates categorized by purpose and context, such as fresh tech product, restaurant promotion or holiday advertisement.
At this phase, half of this work has already been done for you. All you Need to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, images, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The usefulness of the service. Here are a Few of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration form into your site, which automatically adds users to the ActiveTrail recipient list, finally raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to discover, like the number of contacts opening your mails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration form. Additionally, integrate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communication readers. This is very significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Setting up an email marketing campaign. There is the added functionality to program the when you would like to send the SMS effort, ensuring it reaches your customers at the best time.
ActiveTrail Provides a substantial variety of options for promotion Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, either a touch or clicking on a link.
Each template is fully customizable, and you can create your own Automation completely from scratch. Best Email Marketing Automation Platform
Every automation process has a start and end, but in between, pick As many or as few actions as required. You can do just about anything; for instance, make an automation to send readers an email in their birthdays, then after a timed delay of your choice, another email could be sent which reminds contacts to get products they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact information without having to find and edit individual contacts.
Another Superb source for touch import management is that the import History section, which gives you an overview of all imported contacts. From here, determine how many contacts were added, updated, deleted, and even how many mistakes there were during the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Chance to rapidly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you never have to trawl through pages of choices looking for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complex and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design enables you to organize your automation in this manner so you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
But even the least tech-savvy user can use the applications easily, Selecting you won’t have to employ extra staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing tier at which every single Performance can be found across every single tier. Users do not need to fret about not accessing key attributes for picking a more affordable price plan.
The pricing depends upon the number of contacts the business wants to Contact, starting at $7 for up to 500 contacts. Best Email Marketing Automation Platform
The email and SMS packages have their own independent pricing versions. All these are one off payments where consumers get a fixed quantity of mails or SMS to ship for a set cost, which is beneficial for companies seeking to perform a single email or SMS burst. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This software solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost emotional bonds with existing and Prospective clients, which is very important to company looking to build their client base and expand the range of their brand. With low costs and higher usability, ActiveTrail is a great selection for marketing campaigns.
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