Why Go With ActiveTrail Best Email Marketing Automation Software
ActiveTrail.com doesn’t require Any kind of advertising or tech expertise, as well as a first-time user can easily walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a good alternative if you’re trying to start a message effort but you are worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust so, so that messages sent to your contacts go out in the time of day when they’re most-likely to get started. Best Email Marketing Automation Software
The platform also allows you to Heavily customize the messages so they do not come off as form letters or spam, and includes detailed reports and analytics in your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the sort of personal interactions which are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, that are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which handle multiple accounts, and looking for custom features for their demands.
Ecommerce companies and internet shops.
Marketers that want to automate their client travels.
Advantages and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited Selection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest operating ad Campaigns exclusively by email these days, particularly with virtually everybody carrying a intelligent phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
Together with ActiveTrail you can create Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It’s also effective at incorporating different applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered emails is a Fantastic way to guarantee automated interaction with clients anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in multiple manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a easy site builder. It allows you to easily export your contacts or enter them manually, and walks you through each procedure. When you hit on”make an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of options. Here you are able to upload pictures and create a gallery on your account which you easily pull images from later on. Best Email Marketing Automation Software
The shipping options are easy to Arrange based on contact lists that you can update at will. This permits you to create multiple variations of a targeted effort for multiple lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics program.
The Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much variety, especially not compared to site builder sites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for later repeat use. The templates include sterile or quite threadbare ones to more colorful and lively demonstrations. You will find templates suited for cosmetics companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic layouts, but every alternative is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer support question sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the exact same period was also answered 4 hours later.
Irrespective of the topic at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
That said, in comparison to other technology Websites, ActiveTrail’s customer service might leave something to be wanted. There’s not any live chat window or 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for determining when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two and then use the system to personalize the messages for your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a way to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique business with a few of customers to contact, and massive corporations that can scale up to massive plans. The consumer has the leeway to choose which plan works best for them.
The landing page founder is a Fantastic way to create a distinctive promotional page for one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then integrate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Best Email Marketing Automation Software
Designing and publishing a survey is an easy and straightforward procedure. Pick the query types and fill in the details. ActiveTrail manages everything else. You can integrate your surveys into your automation workflows.
Choose between open ended, single, multi-select and personal info questions. Additionally, select private info, a matrix of selection and Net Promoter Score (NPS) which gives you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Begin by selecting from among the well-designed pre-made templates categorized by purpose and context, such as new technology product, restaurant promotion or vacation advertisement.
At this phase, half of the job has been done for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The usefulness of this service. Here are a Few of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration type to your site, which automatically adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, like the number of contacts opening your emails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Email contacts that have finished a Facebook registration form. In addition, incorporate social network blocks into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another route for communicating subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email advertising campaign. There’s added functionality to schedule the when you want to send the SMS effort, ensuring it reaches your customers at the best time.
ActiveTrail Provides a Considerable variety of solutions for marketing Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, either a touch or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Best Email Marketing Automation Software
Every automation procedure has a beginning and end, but in between, select As many or as little activities as required. You can do just about whatever; for instance, make an automation to send subscribers an email in their birthdays, then after a timed delay of your choice, yet another email could be sent which reminds contacts to buy goods that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact info without needing to edit and find individual contacts.
Another excellent resource for touch import direction is that the import Background section, which provides you an overview of all imported contacts. From here, ascertain how many contacts were added, deleted, updated, as well as how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Chance to quickly repair the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever need to trawl through pages of choices looking for the appropriate action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and dynamic automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive design allows you to organize your automation in such a manner so you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, as always.
However, the least tech-savvy user can use the software readily, Ensuring you won’t have to hire additional staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing tier at which every single Performance is available across every single tier. Users do not need to worry about not accessing key features for picking a cheaper price program.
The pricing depends upon the number of contacts the Company wants to Contact, beginning at $500 for up to 500 contacts. Best Email Marketing Automation Software
The email and SMS bundles have their own independent pricing versions. These are one off payments where users get a set amount of mails or SMS to send for a set cost, which is useful for companies looking to perform just one email or SMS burst. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large companies.
This program solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster psychological bonds with existing and Prospective clients, which is very important to company seeking to build their customer base and expand the reach of their brand. With low prices and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.