Why Go With ActiveTrail Best Email Marketing Service For Marketing Automation
ActiveTrail.com does not need Any kind of advertising or tech expertise, as well as a first-time consumer can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to initiate a message effort but you’re concerned your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust accordingly, so that messages sent to your contacts go out in the time of day when they are most-likely to get opened. Best Email Marketing Service For Marketing Automation
The system also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), assisting you to stay informed about the type of personal interactions that are so important for a business. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and searching for custom attributes for their demands.
Ecommerce businesses and online stores.
Marketers who want to automate their client journeys.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted collection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate working ad Campaigns exclusively by email these days, particularly with virtually everyone carrying out a smart phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It’s also good at incorporating other applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered emails is a Fantastic way to guarantee automatic interaction with customers whenever they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to create and can be integrated in numerous manners on your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a easy site builder. It allows you to easily export your contacts or enter them manually, and walks you through every process. When you hit “make an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, a template heaps with an easily customizable box of alternatives. Here you are able to upload images and make a gallery in your account which you easily pull pictures from in the future. Best Email Marketing Service For Marketing Automation
The sending alternatives are easy to Arrange according to contact lists that you can upgrade at will. This permits you to create many variations of a targeted effort for numerous lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
The Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much variety, especially compared to site builder websites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform allows you to save Your templates for after repeat use. The templates include sterile or very threadbare ones to more colorful and lively demonstrations. There are templates suited for makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and easy, even generic layouts, but every option is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered effectively. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the same period was answered 4 hours afterwards.
Regardless of the topic at hand, The customer support answers were kind, helpful, and asked for clarifications to ensure they are of more help.
That said, in comparison to other technology Sites, ActiveTrail’s customer support might leave something to be desired. There’s no live chat window or 24/7, 1-800 hotline to contact in the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for determining when and how each and every contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and use the system to personalize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique businesses that has a few of customers to contact, and massive corporations that can scale to enormous plans. The consumer has the leeway to choose which program works best for them.
The landing page founder is a Great way to produce a special promotional page to get one-off events or revenue, and with the website’s survey and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then incorporate that data in future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Best Email Marketing Service For Marketing Automation
Designing and publishing a questionnaire is a simple and straightforward process. Pick the query types and fill in the particulars. ActiveTrail takes care of everything else. You can incorporate your surveys into your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. In addition, select personal info, a matrix of selection and Net Promoter Score (NPS) which provides you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Begin by picking from among those most popular pre-made templates categorized with purpose and context, such as fresh technology product, restaurant advertising or holiday advertisement.
At this phase, half of the work has already been done for you. All you Need to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The usefulness of the ceremony. Here are some of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type to your blog, which adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to discover, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration type. In addition, incorporate social networking cubes to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication subscribers. This is very important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email advertising campaign. There is added functionality to program the when you want to send the SMS campaign, making sure it reaches your clients at the best time.
ActiveTrail offers a Considerable number of solutions for marketing Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, a contact or clicking on a link.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Best Email Marketing Service For Marketing Automation
Every automation process has a beginning and end, but in between, select As many or as little actions as required. You can do just about anything; for instance, create an automation to send readers an email on their birthdays, then following a timed delay of your choosing, another email may be sent that reminds contacts to buy goods that they have in their own basket.
Several innovative functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily enables you to update existing contact information without needing to find and edit individual contacts.
Another excellent source for contact import management is that the import Background section, which provides you an overview of imported contacts. From here, determine how many contacts have been inserted, deleted, updated, and even how many mistakes there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly repair the issue.
Advantages of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever need to trawl through pages of choices searching for the proper action, making it appropriate for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complex and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive design allows you to plan your automation in such a manner so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, too.
However, even the least tech-savvy user can use the software readily, Ensuring you won’t need to hire extra staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier where each single Functionality can be found across every single tier. Users do not need to worry about not obtaining key attributes for choosing a cheaper price program.
The pricing is based on the number of contacts that the Company wants to Contact, beginning at $500 for up to 500 contacts. Best Email Marketing Service For Marketing Automation
The email and SMS bundles have their own different pricing versions. All these are one off payments where users get a fixed quantity of emails or SMS to ship to get a set price, which is beneficial for businesses looking to perform a single email or SMS burst. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive companies.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is very important to business seeking to construct their client base and expand the reach of their brand. With reduced prices and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.