Why Go With ActiveTrail Best Free Marketing Automation Software
ActiveTrail.com does not need Any kind of advertising or tech experience, as well as a first-time consumer can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a fantastic option if you’re looking to initiate a message effort but you are worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust so, so that messages sent to your contacts go out in the time of day when they’re most-likely to get started. Best Free Marketing Automation Software
The platform also allows you to Heavily customize the messages so that they don’t come off as type letters or spam, and includes detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the sort of personal interactions which are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size companies, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which manage multiple accounts, and looking for custom attributes for their needs.
Ecommerce businesses and online shops.
Marketers who wish to automate their client journeys.
Benefits and Cons
Landing page builder
Easy to use
Responsive customer service
Somewhat restricted collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
No one would suggest operating ad Campaigns exclusively by email these days, especially with virtually everybody carrying a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop superior campaigns. It’s also good at incorporating different applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with clients anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be integrated in numerous ways in your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a simple website builder. It allows you to easily export your contacts enter them manually, and walks you through every procedure. When you hit on”make an email” you receive 5 choices — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads having an easily customizable box of alternatives. Here you can upload pictures and make a gallery on your account which you easily pull images from later on. Best Free Marketing Automation Software
The sending alternatives are easy to Arrange based on contact lists which you can upgrade at will. This permits you to make many versions of a targeted effort for multiple lists of individuals with different traits and interests, which you can monitor through ActiveTrail’s analytics system.
The same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much variety, especially not compared to website builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of options.
The platform Permits You to save Your templates for later repeat use. The templates include blank or quite threadbare ones into more colorful and dynamic presentations. There are templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic designs, but each alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same time was answered 4 hours afterwards.
Irrespective of the topic at hand, The client support answers were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, in comparison to other tech Websites, ActiveTrail’s customer service may leave something to be wanted. There’s no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective tool for determining when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and then use the system to personalize the messages for your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a way to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to small boutique businesses with a few of customers to contact, and large corporations that can scale to massive plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Fantastic way to produce a special promotional page for one-off events or sales, and with the website’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Best Free Marketing Automation Software
Designing and publishing a survey is an easy and straightforward procedure. Select the question types and fill in the particulars. ActiveTrail manages everything else. You are able to incorporate your surveys in to your automation workflows.
Pick between open ended, single, multi-select and private info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) that gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing programs. Start by picking from one of the most popular pre-made templates categorized with context and purpose, such as fresh tech product, restaurant promotion or vacation advertising.
At this stage, half of this work has been performed for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your own creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of integrations that significantly enhances The utility of the service. Here are a Few of the most common integrations:
· Twitter — Add an ActiveTrail registration type to your site, which automatically adds users to the ActiveTrail recipient listing, finally raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to discover, like the amount of contacts opening your mails, their demographics or the proportion of contacts creating a buy.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration form. Additionally, integrate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another route for communication readers. This is very important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email marketing campaign. There’s added functionality to schedule the when you would like to send the SMS campaign, ensuring it reaches your clients at the most optimal time.
ActiveTrail Provides a Considerable variety of solutions for promotion Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, either a contact or clicking onto a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Best Free Marketing Automation Software
Every automation process has a start and end, but in between, pick As many or as few activities as required. You can do just about anything; for instance, create an automation to send subscribers an email in their birthdays, then after a timed delay of your choosing, yet another email may be sent that reminds contacts to buy products they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily enables you to upgrade existing contact info without needing to edit and find individual contacts.
Another Superb resource for touch import management is that the import Background section, which gives you a synopsis of imported contacts. From here, determine how many contacts have been added, deleted, updated, and even how many mistakes there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Chance to rapidly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of choices looking for the proper action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and dynamic automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive layout enables you to plan your automation in this manner so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
However, the least tech-savvy user can use the applications readily, Ensuring you won’t need to hire additional staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing tier at which each single Functionality is available across every single tier. Users don’t have to worry about not accessing key attributes for picking a more affordable price plan.
The pricing depends upon the Amount of contacts the Company wants to Contact, starting at $7 for up to 500 contacts. Best Free Marketing Automation Software
The email and SMS packages have their own independent pricing versions. All these are one off payments where consumers receive a fixed quantity of mails or SMS to ship for a set price, which is beneficial for businesses seeking to perform just one email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large companies.
This program solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost psychological bonds with present and Prospective clients, which is very important to business looking to construct their customer base and expand the range of their brand. With low prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.