Why Move With ActiveTrail Best Marketing Automation
ActiveTrail.com does not need Any kind of marketing or tech experience, and even a first-time consumer can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message effort but you are concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust accordingly, so that messages delivered to your contacts go out at the time of day when they’re most-likely to get opened. Best Marketing Automation
The platform also allows you to Heavily personalize the messages so that they don’t come off as form letters or spam, and includes detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the sort of personal interactions that are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, that are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and looking for custom features for their demands.
Ecommerce companies and online shops.
Marketers who want to automate their client journeys.
Advantages and Cons
Landing page builder
Effortless to use
Responsive customer support
Somewhat restricted collection of accessible templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying a smart phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
With ActiveTrail you can make Online surveys for your customers to give you feedback, helping you develop superior campaigns. It is also effective at integrating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to guarantee automatic interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be incorporated in multiple ways in your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a simple site builder. It allows you to easily export your contacts or enter them manually, and walks you through each process. When you hit on”create an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of options. Here you can upload pictures and create a gallery on your account which you easily pull images from later on. Best Marketing Automation
The sending options are easy to Arrange according to contact lists that you can upgrade at will. This permits you to make many variations of a targeted effort for multiple lists of people with different traits and interests, which you can monitor through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially not compared to site builder sites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform allows you to save Your templates for later repeat use. The templates range from blank or very threadbare ones to more colorful and lively demonstrations. You will find templates suited for cosmetics companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photographs and easy, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered effectively. A customer support question sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the exact same period was answered 4 hours later.
Irrespective of the topic at hand, The client support answers were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, compared to other tech Websites, ActiveTrail’s customer service may leave something to be desired. There’s not any live chat window or 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each and every contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and then use the machine to personalize the messages to your customers.
Their autoresponder and occasion Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses with a few of customers to contact, and large corporations that can scale up to enormous plans. The consumer has the leeway to decide which program works best for them.
The landing page creator is a Great way to produce a special promotional site to get one-off events or revenue, and with the site’s survey and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then incorporate that data in future attempts.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Best Marketing Automation
Designing and publishing a questionnaire is an easy and straightforward process. Pick the question types and fill in the details. ActiveTrail takes care of everything else. You can integrate your polls into your automation workflows.
Pick between open-ended, single, multi-select and personal info questions. Additionally, select personal info, a matrix of selection and Net Promoter Score (NPS) which gives you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing programs. Start by selecting from among the well-designed pre-made templates categorized with purpose and context, such as fresh tech merchandise, restaurant promotion or vacation advertising.
At this phase, half of this job has been performed for you. All you Need to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The utility of the service. Here are some of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration type to your blog, which automatically adds customers to the ActiveTrail recipient listing, ultimately increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, like the amount of contacts opening your emails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration type. Additionally, incorporate social network blocks to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another route for communication readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There is added functionality to schedule the when you want to send the SMS effort, ensuring it reaches your clients at the best time.
ActiveTrail Provides a substantial number of options for promotion Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking onto a link.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Best Marketing Automation
Every automation process has a start and end, but in between, select As many or as few activities as required. You can do just about anything; for instance, create an automation to send readers an email on their birthdays, then following a timed delay of your choice, another email may be sent that reminds contacts to buy goods that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily enables you to update existing contact info without needing to find and edit individual contacts.
Another excellent resource for touch import direction is that the import Background section, which provides you a synopsis of all imported contacts. From here, ascertain how many contacts have been added, deleted, updated, as well as how many mistakes there were throughout the importation process.
Errors rows and incorrect formatting are flagged up giving you the Chance to rapidly fix the issue.
Advantages of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never need to trawl through pages of choices searching for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complex and dynamic automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to organize your automation in this manner so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No specialized knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, as always.
But even the least tech-savvy user can use the applications readily, Selecting you won’t have to hire extra staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing grade where every single Functionality can be found across each and every tier. Users do not need to fret about not obtaining key attributes for choosing a cheaper price program.
The pricing is based on the number of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. Best Marketing Automation
The email and SMS packages have their own independent pricing versions. All these are one off payments where consumers get a fixed quantity of mails or SMS to send for a set price, which is beneficial for businesses looking to perform a single email or SMS blast. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive businesses.
This software solution melts the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is important for company looking to build their client base and expand the range of their brand. With low prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.