Why Go With ActiveTrail Best Marketing Automation For Startups
ActiveTrail.com does not need Any sort of marketing or tech experience, as well as a first-time user can walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a good alternative if you’re looking to initiate a message campaign but you are worried your emails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages sent to your contacts go out in the right time of day when they are most-likely to get opened. Best Marketing Automation For Startups
The platform also allows you to Heavily personalize the messages so that they don’t come off as type letters or spam, and includes detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the type of personal interactions that are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and searching for custom attributes for their needs.
Ecommerce businesses and online shops.
Marketers that want to automate their client travels.
Advantages and Cons
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat restricted Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would indicate operating ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying out a smart phone with them at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It’s also effective at integrating different programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered emails is a Fantastic way to guarantee automated interaction with customers whenever they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in numerous manners in your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy site builder. It allows you to easily export your contacts enter them manually, and walks you through each procedure. When you hit “make an email” you get 5 choices — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, a template loads with an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery in your account that you readily pull pictures from in the future. Best Marketing Automation For Startups
The shipping options are easy to Arrange according to contact lists that you can update at will. This allows you to make many versions of a targeted effort for numerous lists of individuals with various traits and interests, which you may monitor through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much selection, especially not compared to site builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of choices.
The platform allows you to save Your templates for after repeat usage. The templates include sterile or very threadbare ones to more colorful and dynamic presentations. You will find templates suited for cosmetics companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and simple, even generic designs, but each alternative is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered effectively. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the exact same time was also answered 4 hours later.
Irrespective of the topic at hand, The client support answers were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, compared to other technology Websites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is a great instrument for discovering when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and use the system to customize the messages for your customers.
Their autoresponder and occasion Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a way to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique business that has a few of clients to contact, and massive corporations who can scale up to enormous plans. The consumer has the leeway to decide which program works best for them.
The landing page creator is a Fantastic way to produce a special promotional site for one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the means to weigh in about what works and does not –and then incorporate that data in future attempts.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Best Marketing Automation For Startups
Designing and publishing a survey is an easy and straightforward process. Select the question types and fill in the details. ActiveTrail manages everything else. You can integrate your surveys in to your automation workflows.
Choose between open ended, single, multi-select and personal info questions. In addition, select personal information, a matrix of selection and Net Promoter Score (NPS) which gives you a general index of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing programs. Begin by selecting from one of those most popular pre-made templates categorized by context and purpose, such as new technology merchandise, restaurant promotion or vacation advertisement.
At this phase, half of the job has already been done for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, images, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The usefulness of the service. Here are a Few of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration form into your site, which adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, like the amount of contacts opening your emails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. In addition, integrate social networking cubes to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another avenue for communication subscribers. This is very significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There is added functionality to schedule the when you want to send the SMS effort, making sure it reaches your clients at the most optimal time.
ActiveTrail offers a Considerable variety of options for marketing Automation, making sure you engage with customers on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a contact or clicking onto a link.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Best Marketing Automation For Startups
Every automation process has a start and end, but in between, pick As many or as few activities as required. You can do just about whatever; for example, make an automation to send readers an email in their birthdays, then following a timed delay of your choosing, yet another email may be sent that reminds contacts to buy products that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you upgrade existing contact info without needing to edit and find individual contacts.
Another excellent source for contact import direction is the import Background section, which provides you an overview of all imported contacts. From here, determine how many contacts have been inserted, updated, deleted, as well as how many mistakes there were during the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to quickly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never need to trawl through pages of options looking for the proper action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complex and lively automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive layout allows you to plan your automation in such a way so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, the least tech-savvy user can use the applications readily, Ensuring you won’t have to employ additional staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing tier at which every single Functionality is available across every single tier. Users don’t need to worry about not obtaining key attributes for choosing a cheaper price plan.
The pricing is based on the number of contacts the business wants to Contact, starting at $7 for up to 500 contacts. Best Marketing Automation For Startups
The email and SMS bundles have their own different pricing versions. All these are one off payments where consumers get a set amount of mails or SMS to send to get a set price, which is useful for companies seeking to perform a single email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive businesses.
This software solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. Additionally, make use of advanced solutions, like surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps boost psychological bonds with present and Prospective clients, which is very important to business seeking to build their customer base and expand the range of their brand. With low prices and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.