Why Move With ActiveTrail Best Marketing Automation Software
ActiveTrail.com does not require Any kind of marketing or tech experience, as well as a first-time consumer can walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re looking to start a message campaign but you’re concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust accordingly, so that messages delivered to your contacts move out in the time of day when they are most-likely to get started. Best Marketing Automation Software
The system also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and contains detailed reports and analysis in your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), helping you stay informed about the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size companies, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and looking for custom attributes for their needs.
Ecommerce businesses and online shops.
Marketers that want to automate their client travels.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited Selection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns solely by email nowadays, particularly with virtually everybody carrying out a intelligent phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
Together with ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop better campaigns. It’s also good at incorporating other applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered emails is a Fantastic way to ensure automated interaction with customers anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be integrated in multiple ways in your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has used a simple website builder. It enables you to easily import your contacts or enter them manually, and walks you through every procedure. When you hit “make an email” you get 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, Template loads having an easily customizable box of alternatives. Here you can upload images and make a gallery in your account that you easily pull images from in the future. Best Marketing Automation Software
The shipping alternatives are easy to Arrange according to contact lists which you can update at will. This permits you to create many versions of a targeted effort for multiple lists of people with various traits and interests, which you can monitor through ActiveTrail’s analytics program.
The Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much variety, especially compared to website builder websites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for after repeat usage. The templates include sterile or quite threadbare ones into more colorful and lively presentations. There are templates suited to cosmetics companies looking to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and easy, even generic designs, but each option is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer service query sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Regardless of the topic at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
Nevertheless, in comparison to other tech Sites, ActiveTrail’s customer support might leave something to be desired. There’s no live chat window 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and then use the machine to customize the messages for your customers.
Their autoresponder and event Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a way to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique business with a small number of customers to contact, and large corporations that can scale to massive plans. The consumer has the leeway to choose which plan works best for them.
The landing page creator is a Great way to produce a special promotional site to get one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data from future campaigns.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. Best Marketing Automation Software
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail manages everything else. You are able to incorporate your surveys into your automation workflows.
Choose between open-ended, single, multi-select and private info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) which gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Begin by picking from among those most popular pre-made templates categorized by purpose and context, such as new technology merchandise, restaurant promotion or vacation advertisement.
At this stage, half of this job has already been performed for you. All you Have to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, pictures, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The utility of the service. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration form to your site, which adds customers to the ActiveTrail recipient listing, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to find, such as the number of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. In addition, incorporate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another route for communication subscribers. This is very important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email advertising campaign. There is added functionality to program the when you would like to send the SMS campaign, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial number of solutions for marketing Automation, ensuring you engage with customers on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking on a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Best Marketing Automation Software
Every automation process has a start and end, but in between, pick As many or as little actions as required. You can do just about anything; for instance, make an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, yet another email may be sent which reminds contacts to buy products that they have in their basket.
Several innovative functions Makes your life easier when importing data.
Among the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily enables you to upgrade existing contact info without needing to find and edit individual contacts.
Another Superb resource for touch import direction is that the import Background section, which gives you a synopsis of imported contacts. From here, determine how many contacts were added, deleted, updated, and even how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever need to trawl through pages of options looking for the appropriate action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design allows you to organize your automation in such a way so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, as always.
But even the least tech-savvy user can use the applications easily, Ensuring you won’t need to employ additional staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing grade at which each single Performance is available across each and every tier. Users do not need to fret about not obtaining key attributes for picking a cheaper price program.
The pricing is based on the number of contacts that the Company wants to Contact, beginning at $7 for up to 500 contacts. Best Marketing Automation Software
The email and SMS packages have their own independent pricing models. These are one off payments where users get a set amount of emails or SMS to ship to get a set price, which is beneficial for businesses seeking to perform a single email or SMS burst. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive businesses.
This software solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with existing and Prospective clients, which is very important to business looking to build their customer base and expand the reach of their brand. With reduced costs and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.