Why Go With ActiveTrail Best Marketing Campaign Software
ActiveTrail.com does not need Any kind of advertising or tech expertise, as well as a first-time consumer can walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message effort but you’re concerned your mails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages sent to your contacts go out at the time of day when they are most-likely to get started. Best Marketing Campaign Software
The platform also allows you to Heavily customize the messages so they do not come off as form letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), helping you stay informed about the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and looking for custom features for their demands.
Ecommerce businesses and internet shops.
Marketers that want to automate their client travels.
Advantages and Disadvantages
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would suggest working ad Campaigns exclusively by email these days, especially with virtually everyone carrying out a smart phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at incorporating different programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered mails is a Fantastic way to ensure automated interaction with customers anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in multiple ways in your newsletters and email. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a easy website builder. It enables you to easily import your contacts enter them manually, and walks you through every procedure. When you hit on”make an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, a template heaps with an easily customizable box of options. Here you are able to upload images and make a gallery in your account that you easily pull pictures from in the future. Best Marketing Campaign Software
The shipping options are easy to Arrange based on contact lists that you can update at will. This allows you to make many variations of a targeted campaign for multiple lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics program.
The same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially not compared to website builder sites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of choices.
The platform allows you to save Your templates for later repeat use. The templates include sterile or quite threadbare ones into more colorful and dynamic presentations. There are templates suited for cosmetics companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and simple, even generic designs, but every option is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the exact same period was answered 4 hours later.
Regardless of the topic at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they could be of more help.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer service may leave something to be wanted. There’s not any live chat window or 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and use the system to customize the messages to your customers.
Their autoresponder and occasion Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business that has a few of customers to contact, and massive corporations who can scale to enormous plans. The consumer has the leeway to choose which program works best for them.
The landing page creator is a Fantastic way to produce a distinctive promotional page to get one-off events or sales, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Best Marketing Campaign Software
Designing and publishing a survey is a simple and straightforward procedure. Select the query types and fill in the details. ActiveTrail manages everything else. You can incorporate your surveys into your automation workflows.
Choose between open ended, solitary, multi-select and personal info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) which provides you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Begin by selecting from among those well-designed pre-made templates categorized with purpose and context, such as fresh tech merchandise, restaurant promotion or vacation advertising.
At this phase, half of the work has already been performed for you. All you Need to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, images, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The utility of the service. Here are a Few of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration form to your site, which adds customers to the ActiveTrail recipient list, finally raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to discover, such as the amount of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration type. Additionally, incorporate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another route for communicating subscribers. This is very important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email marketing campaign. There’s the added functionality to program the when you would like to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a Considerable number of solutions for marketing Automation, making sure you engage with clients on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, a contact or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Best Marketing Campaign Software
Every automation procedure has a start and end, but in between, pick As many or as few actions as required. You can do just about whatever; for example, create an automation to send subscribers an email in their birthdays, then after a timed delay of your choosing, yet another email could be sent which reminds contacts to get products that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact information without having to find and edit individual contacts.
Another Superb resource for touch import management is that the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts have been added, deleted, updated, as well as how many mistakes there were during the importation process.
Errors rows and incorrect formatting are flagged up providing you the Chance to quickly repair the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free, which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly as it comprises of an Instinctive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never have to trawl through pages of options looking for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complex and lively automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive layout enables you to organize your automation in such a way so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, the least tech-savvy user can use the software easily, Selecting you won’t have to hire extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing grade at which every single Functionality can be found across each and every tier. Users don’t need to fret about not obtaining key features for choosing a cheaper price program.
The pricing depends upon the Amount of contacts the business wants to Contact, starting at $500 for up to 500 contacts. Best Marketing Campaign Software
The email and SMS packages have their own different pricing models. These are one off payments where consumers receive a set amount of emails or SMS to send for a set cost, which is beneficial for companies looking to perform just one email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive companies.
This software solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with existing and Prospective customers, which is important for company looking to construct their client base and expand the range of their own brand. With low prices and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.