Why Move With ActiveTrail Best Marketing Software
ActiveTrail.com doesn’t require Any sort of marketing or tech expertise, and even a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to start a message campaign but you are worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust accordingly, so that messages sent to your contacts move out in the right time of day when they are most-likely to get opened. Best Marketing Software
The system also allows you to Heavily customize the messages so they don’t come off as form letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), assisting you to stay informed about the type of personal interactions which are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size companies, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and searching for custom attributes for their needs.
Ecommerce businesses and internet stores.
Marketers who wish to automate their customer journeys.
Benefits and Cons
Landing webpage builder
Effortless to use
Responsive customer support
Somewhat restricted Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns exclusively by email these days, particularly with virtually everyone carrying out a smart phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
Together with ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It is also good at integrating different applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered emails is a Fantastic way to guarantee automated interaction with customers whenever they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be integrated in multiple manners on your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a easy site builder. It enables you to easily export your contacts or enter them manually, and walks you through every procedure. When you hit on”make an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, a template heaps having an easily customizable box of options. Here you are able to upload images and make a gallery in your account that you readily pull pictures from later on. Best Marketing Software
The shipping options are easy to Arrange according to contact lists that you can upgrade at will. This allows you to create many versions of a targeted campaign for multiple lists of individuals with various traits and interests, which you may track through ActiveTrail’s analytics system.
This Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much variety, especially compared to website builder websites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for after repeat use. The templates range from sterile or quite threadbare ones into more colorful and lively presentations. There are templates suited to makeup companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic designs, but each option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service agents were answered efficiently. A customer service question sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the exact same time was also answered 4 hours afterwards.
Irrespective of the topic at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they could be of more help.
Nevertheless, in comparison to other tech Websites, ActiveTrail’s customer service might leave something to be desired. There is no live chat window 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for discovering when and how each contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and then use the system to personalize the messages to your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a way to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses with a small number of clients to contact, and massive corporations that can scale to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page creator is a Great way to produce a distinctive promotional page to get one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the means to weigh in about what works and does not –and then incorporate that data from future attempts.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Best Marketing Software
Designing and publishing a survey is a simple and straightforward procedure. Pick the query types and fill in the particulars. ActiveTrail takes care of everything else. You can incorporate your polls in to your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) that gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Start by picking from among the well-designed pre-made templates categorized by purpose and context, such as fresh technology product, restaurant advertising or vacation advertising.
At this stage, half of this job has been performed for you. All you Have to do is edit the text and graphics to suit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of the service. Here are some of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration form into your blog, which automatically adds users to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to find, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration type. Additionally, incorporate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communicating readers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email advertising campaign. There’s the added functionality to program the when you would like to send the SMS effort, making sure it reaches your customers at the best time.
ActiveTrail Provides a substantial number of solutions for marketing Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a touch or clicking on a link.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Best Marketing Software
Every automation process has a beginning and end, but in between, select As many or as little actions as required. You can do just about whatever; for example, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choice, another email could be sent which reminds contacts to buy goods they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact information without needing to edit and find individual contacts.
Another Superb source for contact import management is the import Background section, which provides you a synopsis of imported contacts. From here, determine how many contacts have been inserted, updated, deleted, and even how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Chance to rapidly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Instinctive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever need to trawl through pages of choices searching for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to organize your automation in such a manner so you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
However, the least tech-savvy user can use the applications easily, Ensuring you won’t have to hire additional staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing grade at which every single Performance can be found across every single tier. Users don’t need to worry about not obtaining key features for choosing a more affordable price plan.
The pricing is based on the Amount of contacts the business wants to Contact, starting at $7 for up to 500 contacts. Best Marketing Software
The email and SMS bundles have their own independent pricing models. All these are one off payments where consumers receive a fixed quantity of emails or SMS to ship to get a set cost, which is useful for companies looking to perform a single email or SMS blast. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive businesses.
This software solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster psychological bonds with existing and Prospective customers, which is important for company looking to build their customer base and expand the range of their brand. With reduced prices and higher usability, ActiveTrail is a great selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.