Why Go With ActiveTrail Broadcast Email Marketing
ActiveTrail.com does not require Any sort of marketing or tech expertise, as well as a first-time user can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a fantastic option if you’re trying to initiate a message campaign but you are worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages sent to your contacts go out at the time of day when they’re most-likely to get opened. Broadcast Email Marketing
The platform also allows you to Heavily personalize the messages so they don’t come off as type letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), helping you stay informed about the type of personal interactions that are so important for a business. ActiveTrail.com delivers a free 30-day trial, so there is little to lose by choosing it for a test run.
Small and medium size companies, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and looking for custom attributes for their demands.
Ecommerce companies and online shops.
Marketers that want to automate their client journeys.
Advantages and Disadvantages
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat limited collection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would indicate working ad Campaigns exclusively by email these days, especially with virtually everybody carrying a smart phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys for your customers to give you feedback, assisting you to develop superior campaigns. It is also effective at integrating other applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to ensure automatic interaction with customers whenever they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Easy to make and can be incorporated in numerous ways in your newsletters and email. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple website builder. It allows you to easily export your contacts or enter them manually, and walks you through each procedure. When you hit on”make an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of alternatives. Here you can upload images and make a gallery in your account that you readily pull pictures from later on. Broadcast Email Marketing
The shipping alternatives are easy to Arrange according to contact lists that you can upgrade at will. This allows you to make multiple variations of a targeted campaign for numerous lists of people with different traits and interests, which you can track through ActiveTrail’s analytics system.
This Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially compared to website builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform allows you to save Your templates for after repeat usage. The templates range from blank or very threadbare ones to more vibrant and lively presentations. You will find templates suited for cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and easy, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service agents were answered efficiently. A customer support query sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same period was answered 4 hours afterwards.
Irrespective of the Subject at hand, The client support responses were kind, helpful, and asked for clarifications so that they could be of more help.
That said, in comparison to other technology Sites, ActiveTrail’s customer service may leave something to be wanted. There’s not any live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each and every contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and use the machine to customize the messages to your clients.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique businesses with a small number of clients to contact, and large corporations who can scale up to massive plans. The consumer has the leeway to choose which plan works best for them.
The landing page creator is a Great way to produce a distinctive promotional page to get one-off events or revenue, and with the website’s poll and polling tools, message recipients have the capacity to weigh in about what works and does not –and then incorporate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. Broadcast Email Marketing
Designing and publishing a questionnaire is a simple and straightforward process. Pick the query types and fill in the details. ActiveTrail takes care of everything else. You are able to incorporate your surveys into your automation workflows.
Choose between open ended, single, multi-select and personal info questions. In addition, select personal info, a matrix of selection and Net Promoter Score (NPS) that gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Start by selecting from one of those most popular pre-made templates categorized by context and purpose, such as fresh tech merchandise, restaurant advertising or vacation advertising.
At this phase, half of the work has been performed for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of integrations that significantly enhances The usefulness of the service. Here are a Few of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration type to your blog, which automatically adds users to the ActiveTrail recipient listing, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, such as the amount of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. In addition, incorporate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another avenue for communication readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email advertising campaign. There is added functionality to program the when you want to send the SMS campaign, making sure it reaches your clients at the most optimal time.
ActiveTrail Provides a substantial variety of options for marketing Automation, making sure you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a touch or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Broadcast Email Marketing
Every automation process has a start and end, but in between, select As many or as little activities as required. You can do just about anything; for instance, make an automation to send readers an email in their birthdays, then following a timed delay of your choice, another email may be sent which reminds contacts to buy goods they have in their basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily enables you to update existing contact info without having to find and edit individual contacts.
Another excellent source for contact import management is that the import Background section, which provides you a synopsis of imported contacts. From here, ascertain how many contacts have been inserted, deleted, updated, and even how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly fix the issue.
Advantages of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever have to trawl through pages of options looking for the appropriate action, which makes it appropriate for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complicated and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive layout enables you to organize your automation in this manner so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, as always.
But even the least tech-savvy user can use the software readily, Selecting you won’t have to hire extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing tier at which every single Functionality can be found across every single tier. Users do not have to fret about not obtaining key attributes for choosing a cheaper price program.
The pricing depends upon the Amount of contacts the Company wants to Contact, starting at $7 for up to 500 contacts. Broadcast Email Marketing
The email and SMS packages have their own independent pricing versions. These are one off payments where users receive a fixed quantity of emails or SMS to ship to get a set cost, which is beneficial for businesses looking to perform just one email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large companies.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with existing and Prospective customers, which is very important to company looking to build their client base and expand the reach of their brand. With low costs and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.