Why Move With ActiveTrail Campaign Automation Tools
ActiveTrail.com does not need Any kind of marketing or tech experience, as well as a first-time user can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to start a message campaign but you’re worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust so, so that messages delivered to your contacts move out at the time of day when they’re most-likely to get opened. Campaign Automation Tools
The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and includes detailed reports and analysis on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), assisting you to keep up with the sort of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, who are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and looking for custom features for their demands.
Ecommerce companies and internet stores.
Marketers who want to automate their client journeys.
Benefits and Cons
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat limited collection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would indicate operating ad Campaigns solely by email these days, especially with virtually everybody carrying a intelligent phone with them at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
Together with ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop superior campaigns. It is also good at integrating other applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered emails is a Fantastic way to ensure automated interaction with customers whenever they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple website builder. It enables you to easily import your contacts or enter them manually, and walks you through each procedure. When you hit “create an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, a template heaps having an easily customizable box of options. Here you can upload pictures and create a gallery in your account which you readily pull images from in the future. Campaign Automation Tools
The sending options are easy to Arrange based on contact lists which you can update at will. This permits you to make many variations of a targeted campaign for multiple lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics system.
This same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much selection, especially compared to site builder websites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of choices.
The platform allows you to save Your templates for later repeat usage. The templates range from blank or quite threadbare ones into more vibrant and dynamic presentations. You will find templates suited to cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and simple, even generic layouts, but every alternative is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered efficiently. A customer support question sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the exact same time was answered 4 hours afterwards.
Irrespective of the Subject at hand, The client support responses were kind, helpful, and asked for clarifications so that they are of more assistance.
That said, in comparison to other technology Websites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window or 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two and then use the system to customize the messages to your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and the like. The triggering emails also give users a way to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique business with a small number of clients to contact, and massive corporations who can scale to massive plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Fantastic way to create a special promotional site for one-off events or revenue, and with the website’s survey and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then integrate that data from future campaigns.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Campaign Automation Tools
Designing and publishing a survey is a simple and straightforward process. Select the query types and fill in the particulars. ActiveTrail manages everything else. You can incorporate your surveys into your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) which gives you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by selecting from among the most popular pre-made templates categorized with context and purpose, such as fresh technology product, restaurant promotion or holiday advertisement.
At this stage, half of this work has been performed for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, images, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The usefulness of the service. Here are some of the most common integrations:
· Twitter — Insert an ActiveTrail registration form into your site, which adds users to the ActiveTrail recipient listing, finally raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to find, such as the amount of contacts opening your emails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration form. In addition, incorporate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communicating readers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s the added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your clients at the most optimal time.
ActiveTrail Provides a substantial number of solutions for marketing Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a touch or clicking on a hyperlink.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Campaign Automation Tools
Every automation procedure has a beginning and end, but in between, pick As many or as few actions as required. You can do just about whatever; for example, make an automation to send readers an email in their birthdays, then after a timed delay of your choice, yet another email could be sent that reminds contacts to buy goods that they have in their basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact information without needing to find and edit individual contacts.
Another excellent source for touch import management is the import History section, which gives you an overview of all imported contacts. From here, determine how many contacts have been added, deleted, updated, and even how many mistakes there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Opportunity to rapidly repair the matter.
Benefits of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it consists of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever need to trawl through pages of choices looking for the proper action, which makes it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design allows you to organize your automation in such a manner so you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, too.
But even the least tech-savvy user can use the applications readily, Selecting you won’t need to hire extra staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing tier at which each single Performance can be found across each and every tier. Users don’t need to worry about not accessing key attributes for picking a cheaper price plan.
The pricing is based on the number of contacts the Company wants to Contact, starting at $7 for up to 500 contacts. Campaign Automation Tools
The email and SMS packages have their own independent pricing versions. These are one off payments where users get a fixed quantity of emails or SMS to send for a set cost, which is beneficial for companies seeking to do a single email or SMS burst. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster emotional bonds with present and Prospective customers, which is important for business looking to construct their customer base and expand the reach of their own brand. With low prices and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.