Why Move With ActiveTrail Email Marketing Automation Statistics
ActiveTrail.com does not need Any kind of marketing or tech expertise, and even a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message campaign but you are worried your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust accordingly, so that messages delivered to your contacts go out in the right time of day when they are most-likely to get opened. Email Marketing Automation Statistics
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The system also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), helping you keep up with the sort of personal interactions which are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, so there is little to lose by choosing it for a test run.
Ideal for
Small and medium size companies, that are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage multiple accounts, and looking for custom attributes for their needs.
Ecommerce businesses and internet stores.
Marketers who want to automate their customer journeys.
Advantages and Disadvantages
Advantages:
Low price
Landing page builder
Effortless to use
Responsive customer support
Disadvantages:
Somewhat restricted collection of accessible templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
No one would indicate working ad Campaigns solely by email these days, particularly with virtually everyone carrying out a intelligent phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
With ActiveTrail you can create Online surveys to your clients to give you feedback, helping you develop better campaigns. It is also good at integrating different applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to guarantee automatic interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be incorporated in multiple ways in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple website builder. It allows you to easily import your contacts enter them manually, and walks you through each process. When you hit on”make an email” you receive 5 choices — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template loads having an easily customizable box of options. Here you can upload pictures and make a gallery on your account which you easily pull images from in the future. Email Marketing Automation Statistics
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The sending options are easy to Arrange based on contact lists that you can upgrade at will. This permits you to make many variations of a targeted campaign for multiple lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
Templates
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially compared to website builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of choices.
The platform allows you to save Your templates for later repeat usage. The templates range from blank or quite threadbare ones into more colorful and lively demonstrations. There are templates suited for makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and easy, even generic designs, but each alternative is highly customizable.
Customer Support
Helpful customer service is a Strong feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered efficiently. A customer service query sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same period was also answered 4 hours afterwards.
Regardless of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, in comparison to other tech Sites, ActiveTrail’s customer service might leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to contact from the heat of the moment.
Characteristics
ActiveTrail’s predictive delivery Is an effective tool for discovering when and how each contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two, and use the machine to personalize the messages to your clients.
Their autoresponder and occasion Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and so on. The triggering emails also give users a means to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited both to small boutique businesses with a few of customers to contact, and massive corporations that can scale up to massive plans. The user has the leeway to choose which plan works best for them.
The landing page founder is a Fantastic way to produce a special promotional site for one-off events or sales, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data from future attempts.
Surveys
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Automation Statistics
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to integrate your surveys in to your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. Additionally, select personal info, a matrix of selection and Net Promoter Score (NPS) which provides you an overall index of consumer satisfaction.
Editing
ActiveTrail sets itself apart using simple robust editing programs. Begin by selecting from one of those well-designed pre-made templates categorized with context and purpose, such as new technology product, restaurant advertising or vacation advertisement.
At this stage, half of this work has been performed for you. All you Have to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your own creations. Save blocks as a template for later usage.
Integrations
ActiveTrail has a comprehensive list of all integrations that significantly enhances The usefulness of the service. Here are some of the most common integrations:
· WordPress — Insert an ActiveTrail registration form to your blog, which adds customers to the ActiveTrail recipient list, finally raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to discover, like the number of contacts opening your emails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration type. Additionally, integrate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
SMS campaigns
With ActiveTrail, you can send text messages to contacts, providing you Another route for communicating readers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email advertising campaign. There is the added functionality to program the when you want to send the SMS effort, ensuring it reaches your clients at the best time.
Marketing Automation
ActiveTrail offers a Considerable number of options for promotion Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking on a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Email Marketing Automation Statistics
Every automation procedure has a beginning and end, but in between, pick As many or as few actions as required. You can do just about whatever; for instance, make an automation to send readers an email on their birthdays, then after a timed delay of your choice, another email may be sent that reminds contacts to get products that they have in their own basket.
Advanced Features
Several advanced functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact info without having to find and edit individual contacts.
Another Superb source for touch import management is the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts were added, updated, deleted, as well as how many errors there were during the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Chance to rapidly repair the issue.
Benefits of ActiveTrail
Simple interface
The interface is straightforward and clutter free, which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Instinctive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of choices searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complex and lively automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive layout allows you to plan your automation in this manner so you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
However, even the least tech-savvy user can use the software easily, Selecting you won’t have to employ additional staff or spend some time training your existing workforce.
Pricing
ActiveTrail Provides a transparent pricing grade at which every single Functionality can be found across every single tier. Users do not have to fret about not obtaining key attributes for picking a more affordable price plan.
The pricing depends upon the number of contacts that the business wants to Contact, starting at $7 for up to 500 contacts. Email Marketing Automation Statistics
The email and SMS bundles have their own different pricing models. These are one off payments where consumers receive a set amount of mails or SMS to send for a set price, which is beneficial for businesses seeking to perform just one email or SMS burst. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
Conclusion
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large businesses.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, like polls, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is important for company looking to build their customer base and expand the range of their own brand. With low prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.