Why Go With ActiveTrail Cloud Based Marketing Solutions
ActiveTrail.com doesn’t require Any kind of advertising or tech expertise, as well as a first-time consumer can walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re trying to start a message effort but you’re worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages sent to your contacts go out in the time of day when they are most-likely to get started. Cloud Based Marketing Solutions
The platform also allows you to Heavily customize the messages so they do not come off as type letters or spam, and includes detailed reports and analytics in your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size businesses, who are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and searching for custom attributes for their needs.
Ecommerce companies and online stores.
Marketers that want to automate their client travels.
Benefits and Cons
Landing page builder
Easy to use
Responsive customer support
Somewhat limited collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest working ad Campaigns solely by email these days, particularly with virtually everybody carrying out a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, helping you develop better campaigns. It is also good at incorporating other applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Great way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be incorporated in multiple ways in your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple website builder. It enables you to easily import your contacts enter them manually, and walks you through every process. When you hit “create an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery on your account that you readily pull pictures from later on. Cloud Based Marketing Solutions
The shipping options are easy to Arrange based on contact lists that you can upgrade at will. This permits you to create multiple versions of a targeted campaign for multiple lists of people with various traits and interests, which you can track through ActiveTrail’s analytics program.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much selection, especially compared to site builder websites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of options.
The platform allows you to save Your templates for later repeat usage. The templates include blank or quite threadbare ones to more colorful and dynamic demonstrations. You will find templates suited to cosmetics companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and simple, even generic layouts, but each option is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer service agents were answered effectively. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the exact same time was also answered 4 hours afterwards.
Regardless of the topic at hand, The client support answers were kind, helpful, and asked for clarifications so that they could be of more assistance.
Nevertheless, compared to other technology Websites, ActiveTrail’s customer service may leave something to be desired. There’s not any live chat window 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each and every contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two and use the system to personalize the messages to your customers.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and so on. The triggering emails also give users a means to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique businesses that has a few of customers to contact, and large corporations that can scale up to enormous plans. The user has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to create a special promotional site for one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then integrate that data from future attempts.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Cloud Based Marketing Solutions
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the query types and fill in the details. ActiveTrail manages everything else. You can incorporate your surveys into your automation workflows.
Pick between open ended, solitary, multi-select and personal info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) that gives you a general index of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing programs. Start by picking from among the most popular pre-made templates categorized with purpose and context, such as fresh tech merchandise, restaurant promotion or holiday advertising.
At this stage, half of the work has already been done for you. All you Need to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your own creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The utility of this service. Here are a Few of the most common integrations:
· Twitter — Insert an ActiveTrail registration form into your blog, which adds users to the ActiveTrail recipient listing, finally raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to find, like the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. In addition, incorporate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communicating readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email advertising campaign. There is the added functionality to schedule the when you want to send the SMS campaign, ensuring it reaches your clients at the most optimal time.
ActiveTrail offers a Considerable number of solutions for marketing Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, either a contact or clicking onto a hyperlink.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Cloud Based Marketing Solutions
Every automation procedure has a start and end, but in between, select As many or as few activities as required. You can do just about anything; for instance, create an automation to send subscribers an email in their birthdays, then after a timed delay of your choice, another email could be sent which reminds contacts to buy products they have in their basket.
Several advanced functions Makes your life easier when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact information without needing to edit and find individual contacts.
Another excellent resource for contact import management is that the import History section, which provides you a synopsis of all imported contacts. From here, ascertain how many contacts have been added, updated, deleted, and even how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up providing you the Opportunity to rapidly repair the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever need to trawl through pages of options searching for the proper action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and dynamic automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive layout enables you to organize your automation in this manner so that you understand it.
Bunch of useful templates
The service comes with email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, too.
But the least tech-savvy user can use the software easily, Selecting you won’t have to hire extra staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing tier at which each single Performance can be found across each and every tier. Users do not have to worry about not obtaining key attributes for choosing a cheaper price plan.
The pricing depends upon the Amount of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. Cloud Based Marketing Solutions
The email and SMS packages have their own independent pricing versions. All these are one off payments where consumers get a fixed quantity of mails or SMS to send for a set cost, which is beneficial for companies looking to perform just one email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This software solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of more advanced solutions, such as polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective clients, which is very important to company seeking to build their client base and expand the reach of their own brand. With reduced prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.