Why Go With ActiveTrail Cold Email Marketing Automation
ActiveTrail.com does not need Any sort of advertising or tech experience, as well as a first-time consumer can easily walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message campaign but you’re concerned your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust so, so that messages delivered to your contacts move out at the right time of day when they are most-likely to get opened. Cold Email Marketing Automation
The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and contains detailed reports and analytics on your messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), helping you stay informed about the sort of personal interactions that are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, so there is little to lose by choosing it for a test run.
Small and medium size companies, who are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which handle many accounts, and looking for custom features for their demands.
Ecommerce businesses and online shops.
Marketers who want to automate their customer journeys.
Advantages and Disadvantages
Landing page builder
Effortless to use
Responsive customer service
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns solely by email nowadays, especially with virtually everybody carrying a smart phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can create Online surveys to your clients to give you feedback, assisting you to develop better campaigns. It is also effective at integrating different applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with clients anytime they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be incorporated in numerous manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple site builder. It allows you to easily import your contacts enter them manually, and walks you through every process. When you hit “create an email” you receive 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account that you readily pull pictures from later on. Cold Email Marketing Automation
The shipping alternatives are easy to Arrange based on contact lists which you can update at will. This permits you to create multiple variations of a targeted campaign for multiple lists of individuals with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
This same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much variety, especially compared to site builder websites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of choices.
The platform Permits You to save Your templates for later repeat use. The templates range from sterile or very threadbare ones to more colorful and lively presentations. You will find templates suited to cosmetics companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic layouts, but every option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered efficiently. A customer service query sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the same period was also answered 4 hours afterwards.
Regardless of the Subject at hand, The customer support responses were kind, helpful, and asked for clarifications so that they are of more help.
That said, compared to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There is no live chat window or 24/7, 1-800 hotline to contact in the heat of the moment.
ActiveTrail’s predictive Shipping Is a great tool for discovering when and how each and every contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two, and use the machine to personalize the messages to your clients.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a way to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business with a small number of customers to contact, and large corporations that can scale to massive plans. The user has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to create a distinctive promotional page for one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then integrate that data in future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Cold Email Marketing Automation
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the query types and fill in the particulars. ActiveTrail takes care of everything else. You are able to incorporate your polls in to your automation workflows.
Choose between open ended, single, multi-select and private info questions. In addition, select personal information, a matrix of selection and Net Promoter Score (NPS) which gives you a general index of consumer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Begin by selecting from among those well-designed pre-made templates categorized by context and purpose, such as new tech product, restaurant advertising or holiday advertising.
At this stage, half of this work has already been performed for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, pictures, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The usefulness of the ceremony. Here are a Few of the most common integrations:
· WordPress — Insert an ActiveTrail registration type to your blog, which automatically adds users to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to discover, like the number of contacts opening your mails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. Additionally, integrate social network blocks to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communicating subscribers. This is very important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There is added functionality to program the when you would like to send the SMS campaign, ensuring it reaches your customers at the best time.
ActiveTrail Provides a substantial number of solutions for marketing Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking on a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Cold Email Marketing Automation
Every automation process has a beginning and end, but in between, select As many or as little activities as required. You can do just about anything; for instance, make an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, yet another email could be sent which reminds contacts to buy products that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily enables you to upgrade existing contact information without needing to find and edit individual contacts.
Another excellent source for contact import direction is the import History section, which provides you a synopsis of all imported contacts. From here, ascertain how many contacts have been added, deleted, updated, as well as how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly repair the issue.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of options looking for the appropriate action, which makes it suitable for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design enables you to organize your automation in this manner so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
But the least tech-savvy user can use the software readily, Ensuring you won’t need to employ extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing grade at which each single Performance can be found across each and every tier. Users don’t have to worry about not obtaining key attributes for picking a cheaper price program.
The pricing depends upon the number of contacts the Company wants to Contact, beginning at $500 for up to 500 contacts. Cold Email Marketing Automation
The email and SMS packages have their own independent pricing versions. All these are one off payments where consumers receive a set amount of emails or SMS to send to get a set price, which is useful for companies seeking to perform a single email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This software solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, like surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster psychological bonds with existing and Prospective clients, which is important for company seeking to construct their client base and expand the range of their own brand. With reduced prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.