Why Go With ActiveTrail Constant Contact Email Marketing
ActiveTrail.com doesn’t need Any kind of marketing or tech experience, as well as a first-time consumer can easily walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message campaign but you’re worried your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages sent to your contacts go out in the time of day when they are most-likely to get started. Constant Contact Email Marketing
The system also allows you to Heavily customize the messages so they don’t come off as type letters or spam, and contains detailed reports and analytics in your messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to keep up with the sort of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, who are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and looking for custom features for their demands.
Ecommerce companies and online stores.
Marketers who wish to automate their client journeys.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat restricted Selection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would indicate operating ad Campaigns solely by email nowadays, especially with virtually everyone carrying out a smart phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop superior campaigns. It is also good at incorporating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered mails is a Great way to ensure automated interaction with customers whenever they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Easy to create and can be incorporated in multiple ways on your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a easy website builder. It allows you to easily export your contacts enter them manually, and walks you through every procedure. When you hit “create an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template loads with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery on your account that you easily pull pictures from later on. Constant Contact Email Marketing
The sending options are easy to Arrange based on contact lists that you can update at will. This permits you to create many variations of a targeted effort for numerous lists of people with various traits and interests, which you may track through ActiveTrail’s analytics program.
The same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much variety, especially not compared to website builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for later repeat use. The templates range from blank or very threadbare ones to more colorful and dynamic presentations. You will find templates suited to makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic layouts, but every option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer support query sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the same time was also answered 4 hours later.
Regardless of the topic at hand, The client support responses were kind, helpful, and asked for clarifications so that they could be of more help.
That said, in comparison to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There’s no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is a great instrument for determining when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two and then use the machine to customize the messages to your clients.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a way to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique business with a few of clients to contact, and massive corporations who can scale up to massive plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Great way to produce a distinctive promotional page for one-off events or sales, and with the site’s poll and polling tools, message recipients possess the means to weigh in about what works and does not –and then incorporate that data in future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Constant Contact Email Marketing
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the details. ActiveTrail takes care of everything else. You can integrate your polls into your automation workflows.
Choose between open ended, single, multi-select and private info questions. In addition, select personal info, a matrix of selection and Net Promoter Score (NPS) which provides you a general indicator of customer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Begin by picking from one of those most popular pre-made templates categorized by context and purpose, such as fresh technology merchandise, restaurant promotion or vacation advertising.
At this stage, half of this job has been done for you. All you Need to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, pictures, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your own creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of integrations that greatly enhances The usefulness of this service. Here are a Few of the most common integrations:
· WordPress — Insert an ActiveTrail registration form to your blog, which automatically adds users to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to find, like the number of contacts opening your mails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Email contacts that have finished a Facebook registration form. Additionally, integrate social networking cubes into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communicating subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email advertising campaign. There’s the added functionality to schedule the when you want to send the SMS campaign, making sure it reaches your clients at the most optimal time.
ActiveTrail offers a Considerable variety of options for marketing Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, a contact or clicking onto a link.
Each template is fully customizable, and you can create your own Automation completely from scratch. Constant Contact Email Marketing
Every automation procedure has a start and end, but in between, select As many or as little activities as required. You can do just about anything; for example, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, yet another email could be sent which reminds contacts to buy products that they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you upgrade existing contact information without having to edit and find individual contacts.
Another excellent resource for contact import management is that the import Background section, which provides you a synopsis of imported contacts. From here, ascertain how many contacts have been added, deleted, updated, as well as how many errors there were during the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Chance to quickly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four big widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly as it consists of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of options searching for the proper action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design enables you to organize your automation in this manner so that you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, as always.
However, the least tech-savvy user can use the applications easily, Ensuring you won’t need to employ additional staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing grade at which every single Functionality is available across each and every tier. Users do not need to fret about not accessing key features for picking a cheaper price plan.
The pricing depends upon the Amount of contacts that the Company wants to Contact, beginning at $7 for up to 500 contacts. Constant Contact Email Marketing
The email and SMS packages have their own independent pricing models. All these are one off payments where users get a set amount of mails or SMS to send to get a set price, which is beneficial for companies looking to perform just one email or SMS burst. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive businesses.
This software solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with present and Prospective clients, which is important for company seeking to construct their client base and expand the range of their brand. With low prices and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.