Why Go With ActiveTrail Copernica
ActiveTrail.com doesn’t require Any kind of advertising or tech experience, and even a first-time user can easily walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message campaign but you are worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust so, so that messages sent to your contacts go out at the time of day when they’re most-likely to get started. Copernica
The platform also allows you to Heavily personalize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis in your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the type of personal interactions that are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size companies, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage multiple accounts, and searching for custom attributes for their demands.
Ecommerce companies and online shops.
Marketers that want to automate their client travels.
Advantages and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited collection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest working ad Campaigns exclusively by email these days, especially with virtually everybody carrying out a smart phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
With ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at integrating other programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered emails is a Great way to ensure automatic interaction with customers anytime they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Simple to create and can be incorporated in numerous manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple website builder. It allows you to easily export your contacts enter them manually, and walks you through each procedure. When you hit “create an email” you receive 5 options — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of alternatives. Here you can upload pictures and make a gallery in your account which you readily pull images from later on. Copernica
The sending options are easy to Arrange based on contact lists which you can update at will. This allows you to make multiple variations of a targeted campaign for multiple lists of individuals with various traits and interests, which you may track through ActiveTrail’s analytics system.
This Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially compared to website builder websites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for after repeat use. The templates include blank or quite threadbare ones into more colorful and lively demonstrations. There are templates suited to cosmetics companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic designs, but each option is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer service agents were answered efficiently. A customer service query sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same time was also answered 4 hours afterwards.
Irrespective of the topic at hand, The customer support answers were kind, helpful, and asked for clarifications so that they are of more assistance.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There’s no live chat window or 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective tool for discovering when and how each and every contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and then use the machine to customize the messages for your customers.
Their autoresponder and event Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a way to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business that has a few of clients to contact, and massive corporations that can scale to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to create a distinctive promotional site for one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then incorporate that data in future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Copernica
Designing and publishing a survey is a simple and straightforward procedure. Select the query types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your polls in to your automation workflows.
Pick between open ended, solitary, multi-select and personal info questions. Additionally, select personal info, a matrix of choice and Net Promoter Score (NPS) which provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing tools. Begin by picking from one of the most popular pre-made templates categorized with context and purpose, such as fresh tech product, restaurant promotion or vacation advertisement.
At this stage, half of this job has been done for you. All you Need to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of the ceremony. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration form into your blog, which adds users to the ActiveTrail recipient listing, ultimately increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, like the amount of contacts opening your mails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration form. Additionally, integrate social networking cubes to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication readers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email advertising campaign. There is added functionality to program the when you would like to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail Provides a substantial variety of options for marketing Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Copernica
Every automation procedure has a beginning and end, but in between, select As many or as little actions as required. You can do just about anything; for example, create an automation to send readers an email on their birthdays, then following a timed delay of your choosing, yet another email may be sent that reminds contacts to buy products that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the very useful is the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact information without needing to find and edit individual contacts.
Another Superb resource for contact import management is that the import Background section, which provides you a synopsis of all imported contacts. From here, determine how many contacts have been added, updated, deleted, as well as how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to rapidly repair the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never need to trawl through pages of choices looking for the appropriate action, which makes it suitable for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complicated and dynamic automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive layout allows you to organize your automation in this way so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
However, even the least tech-savvy user can use the software readily, Selecting you won’t need to employ extra staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade where every single Performance can be found across each and every tier. Users do not need to worry about not accessing key attributes for picking a more affordable price program.
The pricing depends upon the Amount of contacts the Company wants to Contact, beginning at $500 for up to 500 contacts. Copernica
The email and SMS packages have their own independent pricing models. All these are one off payments where consumers get a set amount of emails or SMS to send for a set cost, which is useful for businesses seeking to perform just one email or SMS blast. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large businesses.
This software solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps boost emotional bonds with existing and Prospective customers, which is very important to business seeking to construct their client base and expand the reach of their own brand. With reduced prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.