Why Go With ActiveTrail Delivra
ActiveTrail.com doesn’t need Any kind of marketing or tech experience, and even a first-time user can walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a fantastic option if you’re looking to start a message campaign but you are concerned your emails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust accordingly, so that messages delivered to your contacts move out at the right time of day when they’re most-likely to get opened. Delivra
The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and contains detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), helping you keep up with the type of personal interactions which are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size businesses, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which manage multiple accounts, and looking for custom features for their demands.
Ecommerce companies and internet shops.
Marketers that want to automate their customer travels.
Advantages and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns solely by email nowadays, especially with virtually everybody carrying out a intelligent phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
Together with ActiveTrail you can create Online surveys for your clients to give you feedback, assisting you to develop better campaigns. It’s also good at incorporating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in multiple ways in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy website builder. It enables you to easily export your contacts or enter them manually, and walks you through every procedure. When you hit “make an email” you receive 5 choices — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, a template heaps having an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery on your account which you readily pull images from in the future. Delivra
The shipping alternatives are easy to Arrange based on contact lists that you can upgrade at will. This allows you to make many versions of a targeted effort for multiple lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics program.
This same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially compared to site builder websites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform allows you to save Your templates for later repeat use. The templates range from blank or quite threadbare ones into more colorful and lively demonstrations. There are templates suited to makeup companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same period was answered 4 hours afterwards.
Regardless of the topic at hand, The client service answers were kind, helpful, and asked for clarifications so that they are of more help.
Nevertheless, in comparison to other tech Sites, ActiveTrail’s customer support may leave something to be desired. There is no live chat window or 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive delivery Is an effective tool for determining when and how each contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two, and then use the system to customize the messages to your customers.
Their autoresponder and occasion Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and so on. The triggering emails also give users a means to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique business with a few of clients to contact, and massive corporations that can scale to massive plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Great way to produce a special promotional site to get one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then incorporate that data in future attempts.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Delivra
Designing and publishing a survey is a simple and straightforward procedure. Pick the query types and fill in the particulars. ActiveTrail manages everything else. You can incorporate your polls in to your automation workflows.
Pick between open-ended, single, multi-select and personal info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) which provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Start by selecting from one of the well-designed pre-made templates categorized with purpose and context, such as new technology merchandise, restaurant advertising or holiday advertisement.
At this stage, half of the work has already been performed for you. All you Need to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of integrations that greatly enhances The usefulness of this service. Here are a Few of the most common integrations:
· Twitter — Insert an ActiveTrail registration form to your site, which automatically adds users to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to find, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration form. In addition, integrate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another route for communication subscribers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There’s added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a substantial number of options for marketing Automation, ensuring you engage with customers on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, a touch or clicking on a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Delivra
Every automation process has a start and end, but in between, pick As many or as little activities as required. You can do just about anything; for example, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, yet another email could be sent that reminds contacts to get goods that they have in their basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact information without needing to find and edit individual contacts.
Another excellent source for contact import direction is that the import Background section, which provides you an overview of all imported contacts. From here, ascertain how many contacts have been added, deleted, updated, as well as how many mistakes there were during the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Chance to rapidly repair the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of choices looking for the proper action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complex and dynamic automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive layout enables you to plan your automation in such a way so you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, as always.
But even the least tech-savvy user can use the software easily, Selecting you won’t need to employ extra staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing grade at which every single Functionality can be found across every single tier. Users do not need to fret about not obtaining key features for choosing a cheaper price program.
The pricing depends upon the Amount of contacts the business wants to Contact, beginning at $7 for up to 500 contacts. Delivra
The email and SMS packages have their own different pricing versions. All these are one off payments where consumers receive a set amount of emails or SMS to send to get a set cost, which is beneficial for businesses seeking to perform just one email or SMS burst. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster psychological bonds with present and Prospective clients, which is important for company seeking to construct their customer base and expand the range of their own brand. With reduced costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.