Why Move With ActiveTrail Digital Marketing Software
ActiveTrail.com does not require Any sort of marketing or tech experience, and even a first-time consumer can walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re looking to start a message effort but you are worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust accordingly, so that messages delivered to your contacts move out in the time of day when they’re most-likely to get started. Digital Marketing Software
The system also allows you to Heavily customize the messages so they don’t come off as form letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), assisting you to stay informed about the sort of personal interactions which are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size businesses, who are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which handle many accounts, and looking for custom features for their needs.
Ecommerce businesses and online stores.
Marketers who wish to automate their client travels.
Advantages and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat limited Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying out a smart phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop better campaigns. It is also good at integrating other programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered mails is a Great way to ensure automated interaction with clients anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in numerous ways in your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a simple site builder. It allows you to easily import your contacts enter them manually, and walks you through each process. When you hit “create an email” you receive 5 choices — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery on your account which you readily pull pictures from in the future. Digital Marketing Software
The shipping options are easy to Arrange according to contact lists which you can update at will. This permits you to make many versions of a targeted campaign for numerous lists of people with different traits and interests, which you can track through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much selection, especially not compared to site builder websites that offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of options.
The platform Permits You to save Your templates for after repeat use. The templates include blank or very threadbare ones to more colorful and dynamic demonstrations. You will find templates suited to makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and easy, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered effectively. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the exact same period was answered 4 hours afterwards.
Irrespective of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
That said, in comparison to other tech Sites, ActiveTrail’s customer service might leave something to be desired. There’s no live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for discovering when and how each contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and use the machine to personalize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and so on. The triggering emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique businesses with a few of clients to contact, and large corporations who can scale to enormous plans. The user has the leeway to decide which program works best for them.
The landing page founder is a Great way to create a distinctive promotional site to get one-off events or sales, and with the website’s survey and polling tools, message recipients have the capacity to weigh in about what works and does not –and then integrate that data from future attempts.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Digital Marketing Software
Designing and publishing a survey is an easy and straightforward process. Pick the question types and fill in the details. ActiveTrail manages everything else. You can integrate your polls in to your automation workflows.
Pick between open-ended, solitary, multi-select and personal info questions. In addition, select private info, a matrix of choice and Net Promoter Score (NPS) which gives you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Begin by picking from among those well-designed pre-made templates categorized by context and purpose, such as new tech product, restaurant advertising or vacation advertising.
At this phase, half of this job has already been done for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, images, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of the service. Here are some of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration type into your site, which adds users to the ActiveTrail recipient list, ultimately increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, such as the number of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. In addition, integrate social networking cubes to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating subscribers. This is very important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email advertising campaign. There’s added functionality to schedule the when you want to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail offers a Considerable variety of solutions for promotion Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a contact or clicking on a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Digital Marketing Software
Every automation procedure has a beginning and end, but in between, pick As many or as few activities as required. You can do just about whatever; for instance, make an automation to send readers an email on their birthdays, then following a timed delay of your choosing, yet another email may be sent which reminds contacts to get products they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the most useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact information without needing to edit and find individual contacts.
Another Superb resource for contact import direction is that the import History section, which gives you a synopsis of imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, and even how many errors there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Chance to quickly fix the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never need to trawl through pages of choices searching for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complicated and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive layout enables you to plan your automation in this manner so you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, too.
However, even the least tech-savvy user can use the software easily, Selecting you won’t have to hire extra staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing tier at which every single Functionality is available across each and every tier. Users don’t have to fret about not accessing key features for picking a cheaper price plan.
The pricing depends upon the Amount of contacts the business wants to Contact, starting at $7 for up to 500 contacts. Digital Marketing Software
The email and SMS bundles have their own independent pricing models. All these are one off payments where users receive a set amount of emails or SMS to send to get a set cost, which is useful for companies seeking to do a single email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This software solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost emotional bonds with existing and Prospective clients, which is important for business seeking to build their client base and expand the reach of their own brand. With reduced prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.