Why Go With ActiveTrail Direct Email Marketing Software
ActiveTrail.com doesn’t need Any sort of marketing or tech expertise, as well as a first-time user can easily walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to start a message campaign but you’re concerned your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust accordingly, so that messages delivered to your contacts move out at the time of day when they’re most-likely to get started. Direct Email Marketing Software
The platform also allows you to Heavily personalize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis in your messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the sort of personal interactions which are so crucial for a business. ActiveTrail.com offers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size companies, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that handle multiple accounts, and searching for custom features for their needs.
Ecommerce companies and online shops.
Marketers who want to automate their customer journeys.
Benefits and Cons
Landing webpage builder
Effortless to use
Responsive customer support
Somewhat restricted collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would indicate working ad Campaigns solely by email nowadays, especially with virtually everyone carrying out a intelligent phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop better campaigns. It is also good at incorporating different programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Great way to guarantee automatic interaction with customers whenever they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to create and can be incorporated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a easy site builder. It allows you to easily export your contacts enter them manually, and walks you through every process. When you hit on”make an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, a template heaps with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account which you easily pull images from later on. Direct Email Marketing Software
The sending alternatives are easy to Arrange according to contact lists that you can update at will. This allows you to create multiple variations of a targeted campaign for multiple lists of people with different traits and interests, which you may track through ActiveTrail’s analytics system.
The same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially not compared to site builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for later repeat use. The templates range from blank or quite threadbare ones to more vibrant and lively demonstrations. There are templates suited for makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and simple, even generic layouts, but each option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered effectively. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the same time was answered 4 hours afterwards.
Irrespective of the topic at hand, The client service responses were kind, helpful, and asked for clarifications so that they are of more assistance.
That said, in comparison to other technology Websites, ActiveTrail’s customer service may leave something to be wanted. There’s no live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and use the machine to personalize the messages for your clients.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and so on. The tripping emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business with a small number of customers to contact, and large corporations that can scale to enormous plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Fantastic way to create a distinctive promotional page for one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Direct Email Marketing Software
Designing and publishing a questionnaire is a simple and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to integrate your polls in to your automation workflows.
Choose between open-ended, solitary, multi-select and personal info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) that gives you an overall index of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing programs. Start by selecting from among those well-designed pre-made templates categorized by purpose and context, such as new tech product, restaurant promotion or vacation advertisement.
At this stage, half of the job has already been performed for you. All you Have to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, pictures, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of integrations that significantly enhances The utility of this ceremony. Here are a Few of the most common integrations:
· WordPress — Add an ActiveTrail registration form to your blog, which automatically adds customers to the ActiveTrail recipient listing, finally raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. In addition, incorporate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communicating subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There is the added functionality to program the when you would like to send the SMS effort, making sure it reaches your customers at the best time.
ActiveTrail offers a Considerable variety of solutions for promotion Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a touch or clicking on a hyperlink.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Direct Email Marketing Software
Every automation process has a beginning and end, but in between, select As many or as little actions as required. You can do just about whatever; for example, make an automation to send subscribers an email in their birthdays, then following a timed delay of your choice, yet another email may be sent which reminds contacts to get products they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact info without needing to find and edit individual contacts.
Another excellent source for touch import direction is the import History section, which gives you an overview of all imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, and even how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to quickly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Instinctive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever have to trawl through pages of choices looking for the proper action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and lively automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to organize your automation in such a way so you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
However, even the least tech-savvy user can use the applications easily, Selecting you won’t have to employ extra staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing grade at which each single Functionality can be found across every single tier. Users do not need to worry about not accessing key attributes for picking a cheaper price plan.
The pricing is based on the Amount of contacts the Company wants to Contact, beginning at $7 for up to 500 contacts. Direct Email Marketing Software
The email and SMS packages have their own different pricing versions. All these are one off payments where consumers receive a fixed quantity of emails or SMS to ship for a set cost, which is beneficial for businesses looking to do a single email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This program solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of more advanced solutions, such as polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with existing and Prospective customers, which is very important to company seeking to build their client base and expand the reach of their brand. With reduced costs and higher usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.