Why Go With ActiveTrail Easy Marketing Automation
ActiveTrail.com does not require Any kind of marketing or tech experience, and even a first-time consumer can easily walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message effort but you are worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust so, so that messages delivered to your contacts move out at the right time of day when they are most-likely to get opened. Easy Marketing Automation
The system also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and includes detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the type of personal interactions which are so important for a business. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size companies, who are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which manage many accounts, and looking for custom features for their demands.
Ecommerce companies and online stores.
Marketers who want to automate their customer journeys.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat restricted Selection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would suggest operating ad Campaigns exclusively by email these days, particularly with virtually everybody carrying out a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop better campaigns. It is also good at incorporating other programs in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered mails is a Fantastic way to ensure automated interaction with clients anytime they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Simple to create and can be integrated in multiple ways in your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a simple website builder. It allows you to easily import your contacts enter them manually, and walks you through each process. When you hit “make an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template loads having an easily customizable box of alternatives. Here you can upload images and create a gallery in your account which you easily pull images from later on. Easy Marketing Automation
The sending alternatives are easy to Arrange according to contact lists which you can update at will. This permits you to create multiple variations of a targeted effort for multiple lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much selection, especially compared to website builder websites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of options.
The platform allows you to save Your templates for later repeat usage. The templates range from blank or quite threadbare ones to more colorful and dynamic presentations. There are templates suited to cosmetics companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic designs, but every option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered effectively. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the exact same time was also answered 4 hours later.
Regardless of the topic at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they are of more help.
That said, in comparison to other technology Websites, ActiveTrail’s customer service may leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to contact in the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for discovering when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two, and then use the machine to customize the messages for your clients.
Their autoresponder and occasion Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a way to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business with a few of clients to contact, and large corporations who can scale up to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to produce a special promotional page to get one-off events or sales, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then incorporate that data from future attempts.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Easy Marketing Automation
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the details. ActiveTrail manages everything else. You are able to incorporate your polls into your automation workflows.
Pick between open-ended, single, multi-select and personal info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) that provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing programs. Begin by picking from one of the well-designed pre-made templates categorized by purpose and context, such as fresh tech product, restaurant advertising or holiday advertisement.
At this stage, half of this work has been done for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, images, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your own creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The usefulness of this ceremony. Here are a Few of the most common integrations:
· WordPress — Add an ActiveTrail registration type to your site, which adds users to the ActiveTrail recipient list, ultimately raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, like the amount of contacts opening your emails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration form. Additionally, incorporate social network blocks into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another route for communication subscribers. This is very significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Setting up an email marketing campaign. There is the added functionality to program the when you want to send the SMS campaign, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial number of solutions for marketing Automation, ensuring you engage with customers on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking on a hyperlink.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Easy Marketing Automation
Every automation process has a beginning and end, but in between, pick As many or as little activities as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then following a timed delay of your choosing, another email may be sent which reminds contacts to get products that they have in their own basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact info without needing to edit and find individual contacts.
Another excellent source for touch import management is that the import Background section, which provides you an overview of imported contacts. From here, ascertain how many contacts were inserted, updated, deleted, and even how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to quickly fix the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never have to trawl through pages of choices looking for the appropriate action, making it appropriate for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive design enables you to organize your automation in this manner so you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, as always.
But even the least tech-savvy user can use the applications easily, Ensuring you won’t have to employ additional staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing grade at which every single Functionality is available across each and every tier. Users don’t need to worry about not accessing key attributes for picking a more affordable price program.
The pricing depends upon the Amount of contacts that the business wants to Contact, beginning at $500 for up to 500 contacts. Easy Marketing Automation
The email and SMS packages have their own independent pricing models. All these are one off payments where users get a fixed quantity of mails or SMS to send for a set price, which is beneficial for companies looking to do a single email or SMS blast. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive businesses.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is very important to business looking to build their customer base and expand the range of their brand. With reduced costs and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.