Why Move With ActiveTrail Ecommerce Marketing Automation
ActiveTrail.com doesn’t need Any kind of marketing or tech experience, as well as a first-time user can walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message campaign but you’re concerned your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust accordingly, so that messages sent to your contacts go out in the right time of day when they’re most-likely to get started. Ecommerce Marketing Automation
The system also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and includes detailed reports and analytics in your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size companies, who are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that handle multiple accounts, and searching for custom attributes for their demands.
Ecommerce businesses and online stores.
Marketers who want to automate their customer travels.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate working ad Campaigns solely by email nowadays, particularly with virtually everyone carrying out a intelligent phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
With ActiveTrail you can create Online surveys to your clients to give you feedback, helping you develop superior campaigns. It’s also effective at incorporating other programs in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to guarantee automatic interaction with clients anytime they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be integrated in multiple manners on your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a easy site builder. It enables you to easily import your contacts or enter them manually, and walks you through every procedure. When you hit “make an email” you receive 5 choices — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you can upload pictures and create a gallery on your account that you readily pull images from later on. Ecommerce Marketing Automation
The sending alternatives are easy to Arrange according to contact lists which you can update at will. This permits you to make many variations of a targeted effort for numerous lists of people with different traits and interests, which you can track through ActiveTrail’s analytics program.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much selection, especially compared to website builder websites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of choices.
The platform Permits You to save Your templates for after repeat use. The templates range from blank or very threadbare ones into more vibrant and lively presentations. There are templates suited to makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic designs, but each option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer support question sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same period was answered 4 hours afterwards.
Regardless of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, compared to other tech Sites, ActiveTrail’s customer support may leave something to be desired. There is no live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective tool for determining when and how each contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and use the system to personalize the messages to your customers.
Their autoresponder and event Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a way to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses with a small number of customers to contact, and massive corporations that can scale to massive plans. The consumer has the leeway to choose which plan works best for them.
The landing page creator is a Fantastic way to produce a special promotional page to get one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then incorporate that data from future campaigns.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Ecommerce Marketing Automation
Designing and publishing a questionnaire is an easy and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to incorporate your surveys into your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) which gives you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing programs. Begin by selecting from one of those most popular pre-made templates categorized by context and purpose, such as fresh tech merchandise, restaurant advertising or vacation advertisement.
At this stage, half of this job has already been performed for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of the service. Here are a Few of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type to your site, which adds users to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to discover, like the number of contacts opening your emails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts that have completed a Facebook registration form. In addition, integrate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communication readers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email marketing campaign. There is added functionality to program the when you would like to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail offers a Considerable number of options for promotion Automation, ensuring you engage with customers on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, either a contact or clicking on a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Ecommerce Marketing Automation
Every automation procedure has a beginning and end, but in between, pick As many or as few actions as required. You can do just about whatever; for instance, make an automation to send readers an email on their birthdays, then after a timed delay of your choosing, yet another email could be sent that reminds contacts to get goods they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact information without needing to find and edit individual contacts.
Another excellent resource for contact import direction is the import Background section, which gives you a synopsis of all imported contacts. From here, determine how many contacts were added, updated, deleted, as well as how many mistakes there were during the importation process.
Errors rows and incorrect formatting are flagged up giving you the Chance to quickly repair the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you never need to trawl through pages of options searching for the proper action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive layout allows you to plan your automation in such a manner so that you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, as always.
However, even the least tech-savvy user can use the software readily, Selecting you won’t need to hire extra staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing grade at which every single Performance can be found across every single tier. Users don’t have to fret about not accessing key attributes for choosing a more affordable price program.
The pricing is based on the Amount of contacts that the business wants to Contact, beginning at $7 for up to 500 contacts. Ecommerce Marketing Automation
The email and SMS packages have their own independent pricing versions. These are one off payments where consumers get a set amount of mails or SMS to ship for a set cost, which is useful for companies looking to do a single email or SMS burst. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This software solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost psychological bonds with existing and Prospective customers, which is important for business looking to construct their customer base and expand the reach of their own brand. With low costs and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.