Why Move With ActiveTrail Ecommerce Marketing Automation Ecommerce Email Automation
ActiveTrail.com doesn’t require Any kind of marketing or tech experience, as well as a first-time consumer can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a fantastic option if you’re trying to initiate a message campaign but you’re concerned your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust so, so that messages sent to your contacts go out in the time of day when they’re most-likely to get started. Ecommerce Marketing Automation Ecommerce Email Automation
The platform also allows you to Heavily customize the messages so that they do not come off as form letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the type of personal interactions that are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, who are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage multiple accounts, and looking for custom features for their demands.
Ecommerce businesses and online stores.
Marketers that want to automate their client journeys.
Benefits and Cons
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat restricted collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate working ad Campaigns exclusively by email nowadays, especially with virtually everyone carrying a intelligent phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
With ActiveTrail you can create Online surveys to your clients to give you feedback, helping you develop better campaigns. It is also effective at incorporating different programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered mails is a Fantastic way to ensure automated interaction with customers whenever they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be integrated in numerous manners in your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple website builder. It allows you to easily export your contacts enter them manually, and walks you through every procedure. When you hit “make an email” you receive 5 choices — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of options. Here you can upload images and make a gallery on your account which you easily pull pictures from in the future. Ecommerce Marketing Automation Ecommerce Email Automation
The sending options are easy to Arrange based on contact lists that you can upgrade at will. This allows you to make multiple variations of a targeted effort for numerous lists of people with different traits and interests, which you may track through ActiveTrail’s analytics program.
The Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much variety, especially not compared to website builder websites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of choices.
The platform allows you to save Your templates for later repeat use. The templates include sterile or very threadbare ones into more colorful and dynamic demonstrations. There are templates suited to makeup companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic designs, but every alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer support query sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Irrespective of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, in comparison to other tech Sites, ActiveTrail’s customer service might leave something to be desired. There is no live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for determining when and how each contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and then use the system to customize the messages to your customers.
Their autoresponder and event Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a means to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique businesses with a few of customers to contact, and massive corporations who can scale to enormous plans. The consumer has the leeway to choose which plan works best for them.
The landing page founder is a Great way to create a distinctive promotional site to get one-off events or sales, and with the site’s survey and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then integrate that data in future campaigns.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Ecommerce Marketing Automation Ecommerce Email Automation
Designing and publishing a questionnaire is an easy and straightforward process. Pick the query types and fill in the particulars. ActiveTrail manages everything else. You are able to integrate your surveys into your automation workflows.
Pick between open ended, solitary, multi-select and personal info questions. Additionally, select personal info, a matrix of selection and Net Promoter Score (NPS) which gives you a general index of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing tools. Start by selecting from one of the well-designed pre-made templates categorized with context and purpose, such as new tech product, restaurant promotion or vacation advertisement.
At this phase, half of this work has been done for you. All you Have to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, pictures, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of integrations that greatly enhances The usefulness of this ceremony. Here are a Few of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration type into your site, which automatically adds customers to the ActiveTrail recipient listing, finally raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, like the amount of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration form. Additionally, incorporate social network blocks into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communication readers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email advertising campaign. There is the added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial number of options for marketing Automation, making sure you engage with clients on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, either a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Ecommerce Marketing Automation Ecommerce Email Automation
Every automation procedure has a start and end, but in between, pick As many or as few activities as required. You can do just about anything; for example, make an automation to send subscribers an email in their birthdays, then after a timed delay of your choosing, yet another email could be sent that reminds contacts to get products they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is that the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily enables you to update existing contact info without needing to find and edit individual contacts.
Another Superb source for contact import direction is the import History section, which provides you a synopsis of all imported contacts. From here, determine how many contacts have been inserted, deleted, updated, and even how many mistakes there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly fix the issue.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of choices searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complex and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to plan your automation in this way so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
But the least tech-savvy user can use the software readily, Selecting you won’t need to employ extra staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing grade at which each single Performance is available across each and every tier. Users do not need to worry about not accessing key attributes for choosing a cheaper price plan.
The pricing is based on the Amount of contacts that the Company wants to Contact, beginning at $7 for up to 500 contacts. Ecommerce Marketing Automation Ecommerce Email Automation
The email and SMS bundles have their own independent pricing models. These are one off payments where consumers receive a set amount of emails or SMS to ship for a set cost, which is beneficial for companies seeking to perform a single email or SMS blast. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large businesses.
This program solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, like surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective clients, which is very important to company looking to build their customer base and expand the range of their own brand. With low costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.