Why Move With ActiveTrail Ecommerce Marketing Automation Ecommerce Email Marketing Software
ActiveTrail.com does not need Any sort of marketing or tech expertise, and even a first-time user can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a good option if you’re trying to start a message campaign but you are worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust so, so that messages sent to your contacts move out in the time of day when they are most-likely to get opened. Ecommerce Marketing Automation Ecommerce Email Marketing Software
The system also allows you to Heavily customize the messages so they do not come off as form letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the type of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size businesses, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that handle multiple accounts, and searching for custom attributes for their demands.
Ecommerce companies and online shops.
Marketers who want to automate their client journeys.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns exclusively by email these days, particularly with virtually everyone carrying a intelligent phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It’s also good at integrating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered emails is a Fantastic way to guarantee automated interaction with clients anytime they leave a message list, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be incorporated in multiple manners on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple website builder. It enables you to easily import your contacts enter them manually, and walks you through each process. When you hit “create an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of options. Here you are able to upload pictures and create a gallery on your account which you easily pull images from later on. Ecommerce Marketing Automation Ecommerce Email Marketing Software
The sending options are easy to Arrange according to contact lists which you can update at will. This allows you to create multiple variations of a targeted effort for multiple lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
This same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially not compared to site builder websites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of choices.
The platform allows you to save Your templates for later repeat usage. The templates include sterile or quite threadbare ones to more vibrant and lively demonstrations. You will find templates suited to cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and simple, even generic layouts, but each option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support agents were answered effectively. A customer service query sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the same time was also answered 4 hours later.
Irrespective of the Subject at hand, The client service answers were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There’s not any live chat window 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive delivery Is a great tool for determining when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and then use the system to customize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a means to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique business that has a small number of customers to contact, and large corporations that can scale up to massive plans. The user has the leeway to choose which program works best for them.
The landing page founder is a Great way to produce a special promotional site for one-off events or sales, and with the website’s poll and polling tools, message recipients possess the means to weigh in about what works and does not –and then integrate that data in future campaigns.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Ecommerce Marketing Automation Ecommerce Email Marketing Software
Designing and publishing a questionnaire is an easy and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to incorporate your surveys into your automation workflows.
Pick between open-ended, solitary, multi-select and private info questions. Additionally, select personal information, a matrix of choice and Net Promoter Score (NPS) that gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing tools. Begin by selecting from one of the well-designed pre-made templates categorized with purpose and context, such as new tech merchandise, restaurant promotion or holiday advertisement.
At this phase, half of this job has been done for you. All you Have to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The usefulness of this ceremony. Here are a Few of the most common integrations:
· WordPress — Insert an ActiveTrail registration type into your blog, which automatically adds users to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to discover, such as the number of contacts opening your mails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. Additionally, integrate social network blocks into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communicating readers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email advertising campaign. There’s added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your clients at the most optimal time.
ActiveTrail Provides a Considerable variety of solutions for marketing Automation, making sure you engage with customers on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking on a link.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Ecommerce Marketing Automation Ecommerce Email Marketing Software
Every automation process has a beginning and end, but in between, pick As many or as few actions as required. You can do just about whatever; for example, make an automation to send readers an email on their birthdays, then after a timed delay of your choice, another email could be sent that reminds contacts to buy products they have in their basket.
Several advanced functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily enables you to upgrade existing contact info without having to edit and find individual contacts.
Another excellent resource for contact import management is the import Background section, which provides you an overview of imported contacts. From here, determine how many contacts were added, deleted, updated, and even how many mistakes there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Opportunity to quickly fix the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever need to trawl through pages of choices looking for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complex and dynamic automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive design enables you to organize your automation in this way so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, as always.
But the least tech-savvy user can use the applications easily, Ensuring you won’t need to employ extra staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which each single Performance is available across every single tier. Users don’t need to worry about not obtaining key features for choosing a more affordable price program.
The pricing is based on the Amount of contacts that the business wants to Contact, beginning at $500 for up to 500 contacts. Ecommerce Marketing Automation Ecommerce Email Marketing Software
The email and SMS packages have their own different pricing models. These are one off payments where consumers receive a set amount of mails or SMS to send for a set price, which is useful for companies looking to perform a single email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large companies.
This software solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, like surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with existing and Prospective clients, which is important for business looking to construct their customer base and expand the range of their own brand. With reduced prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.