Why Go With ActiveTrail Email Automation For Marketing
ActiveTrail.com doesn’t need Any kind of advertising or tech expertise, as well as a first-time user can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re looking to start a message campaign but you are worried your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages sent to your contacts move out in the time of day when they’re most-likely to get started. Email Automation For Marketing
The system also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and contains detailed reports and analysis in your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the type of personal interactions that are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size businesses, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which handle many accounts, and searching for custom features for their needs.
Ecommerce businesses and online shops.
Marketers who wish to automate their customer travels.
Advantages and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat restricted collection of accessible templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would indicate working ad Campaigns solely by email nowadays, particularly with virtually everybody carrying a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
With ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop superior campaigns. It’s also effective at integrating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered mails is a Great way to guarantee automated interaction with customers whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be incorporated in multiple manners on your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple site builder. It allows you to easily export your contacts or enter them manually, and walks you through every procedure. When you hit “make an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you can upload pictures and make a gallery in your account which you easily pull pictures from later on. Email Automation For Marketing
The shipping options are easy to Arrange according to contact lists that you can update at will. This allows you to make multiple versions of a targeted campaign for numerous lists of people with different traits and interests, which you can track through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much variety, especially compared to site builder websites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of choices.
The platform Permits You to save Your templates for after repeat use. The templates include sterile or quite threadbare ones to more vibrant and lively demonstrations. You will find templates suited for makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and simple, even generic designs, but each alternative is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered effectively. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the exact same time was also answered 4 hours afterwards.
Regardless of the Subject at hand, The customer support answers were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
That said, compared to other technology Websites, ActiveTrail’s customer support may leave something to be wanted. There is not any live chat window or 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two, and use the system to customize the messages for your clients.
Their autoresponder and occasion Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a way to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique businesses that has a small number of customers to contact, and massive corporations who can scale up to massive plans. The user has the leeway to decide which program works best for them.
The landing page creator is a Great way to produce a distinctive promotional site to get one-off events or sales, and with the website’s survey and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then integrate that data in future attempts.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Email Automation For Marketing
Designing and publishing a questionnaire is a simple and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to incorporate your polls into your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. Additionally, select personal info, a matrix of selection and Net Promoter Score (NPS) that provides you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing programs. Begin by selecting from one of those most popular pre-made templates categorized by context and purpose, such as new technology product, restaurant advertising or vacation advertising.
At this phase, half of this job has been performed for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, pictures, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of the ceremony. Here are a Few of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type to your site, which automatically adds users to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, such as the amount of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration type. In addition, integrate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communicating readers. This is very significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email advertising campaign. There’s the added functionality to schedule the when you want to send the SMS campaign, making sure it reaches your clients at the best time.
ActiveTrail Provides a substantial number of options for promotion Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, a contact or clicking on a link.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Email Automation For Marketing
Every automation procedure has a start and end, but in between, pick As many or as little activities as required. You can do just about anything; for example, create an automation to send readers an email on their birthdays, then after a timed delay of your choosing, yet another email could be sent which reminds contacts to buy goods that they have in their basket.
Several advanced functions Makes your life simpler when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily enables you to upgrade existing contact information without having to find and edit individual contacts.
Another excellent source for contact import direction is the import History section, which gives you a synopsis of imported contacts. From here, determine how many contacts have been inserted, deleted, updated, as well as how many errors there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Opportunity to quickly repair the issue.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of options searching for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to organize your automation in this way so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, as always.
But even the least tech-savvy user can use the software easily, Selecting you won’t have to employ additional staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing tier where every single Performance is available across each and every tier. Users do not need to fret about not accessing key attributes for choosing a more affordable price program.
The pricing depends upon the Amount of contacts that the Company wants to Contact, beginning at $500 for up to 500 contacts. Email Automation For Marketing
The email and SMS bundles have their own independent pricing versions. These are one off payments where consumers receive a set amount of emails or SMS to ship to get a set cost, which is beneficial for businesses seeking to do just one email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. In addition, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster emotional bonds with present and Prospective customers, which is important for business looking to build their customer base and expand the range of their own brand. With low prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.