Why Move With ActiveTrail Email Automation Marketing Software
ActiveTrail.com does not require Any sort of marketing or tech expertise, and even a first-time user can easily walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a good alternative if you’re trying to initiate a message campaign but you’re worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust accordingly, so that messages delivered to your contacts move out at the time of day when they’re most-likely to get started. Email Automation Marketing Software
The platform also allows you to Heavily customize the messages so that they do not come off as form letters or spam, and contains detailed reports and analysis in your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the type of personal interactions that are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size businesses, who are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and looking for custom features for their demands.
Ecommerce companies and online stores.
Marketers who wish to automate their client journeys.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns solely by email these days, especially with virtually everyone carrying a intelligent phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
With ActiveTrail you can create Online surveys for your clients to give you feedback, assisting you to develop better campaigns. It is also good at integrating different applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered emails is a Great way to ensure automatic interaction with clients anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Easy to make and can be integrated in numerous ways in your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a easy website builder. It allows you to easily export your contacts enter them manually, and walks you through every process. When you hit on”create an email” you receive 5 options — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps having an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery in your account which you readily pull images from later on. Email Automation Marketing Software
The sending alternatives are easy to Arrange according to contact lists which you can upgrade at will. This permits you to create multiple versions of a targeted effort for numerous lists of people with different traits and interests, which you may track through ActiveTrail’s analytics system.
The Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much variety, especially not compared to site builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for after repeat usage. The templates include sterile or very threadbare ones to more colorful and lively demonstrations. You will find templates suited to cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and easy, even generic designs, but every option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered effectively. A customer service question sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the exact same period was answered 4 hours afterwards.
Irrespective of the Subject at hand, The client service answers were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, compared to other technology Websites, ActiveTrail’s customer service might leave something to be wanted. There’s no live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective tool for discovering when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and then use the system to customize the messages for your clients.
Their autoresponder and event Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a way to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique business that has a small number of clients to contact, and massive corporations that can scale up to massive plans. The user has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to produce a special promotional site to get one-off events or sales, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then incorporate that data from future campaigns.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Email Automation Marketing Software
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to incorporate your polls in to your automation workflows.
Pick between open-ended, single, multi-select and private info questions. In addition, select private info, a matrix of selection and Net Promoter Score (NPS) that gives you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Begin by selecting from among the most popular pre-made templates categorized by context and purpose, such as fresh tech product, restaurant advertising or vacation advertisement.
At this phase, half of the job has already been done for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of this service. Here are a Few of the most common integrations:
· WordPress — Add an ActiveTrail registration form into your site, which automatically adds users to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, such as the number of contacts opening your mails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration type. In addition, incorporate social network blocks into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another route for communicating readers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email advertising campaign. There is added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your customers at the best time.
ActiveTrail offers a Considerable variety of solutions for promotion Automation, making sure you engage with clients on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a touch or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Email Automation Marketing Software
Every automation process has a beginning and end, but in between, pick As many or as few actions as required. You can do just about anything; for instance, create an automation to send readers an email on their birthdays, then following a timed delay of your choosing, another email could be sent that reminds contacts to get products they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily lets you upgrade existing contact information without having to edit and find individual contacts.
Another Superb source for contact import management is that the import History section, which gives you an overview of all imported contacts. From here, ascertain how many contacts were inserted, deleted, updated, and even how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly repair the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free, which makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly as it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of choices searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complex and dynamic automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to plan your automation in this manner so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, even the least tech-savvy user can use the applications easily, Selecting you won’t need to hire additional staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing tier at which every single Functionality can be found across every single tier. Users don’t have to worry about not accessing key attributes for choosing a cheaper price program.
The pricing is based on the Amount of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Email Automation Marketing Software
The email and SMS packages have their own independent pricing versions. These are one off payments where users receive a set amount of emails or SMS to ship to get a set cost, which is beneficial for businesses seeking to perform a single email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This program solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is very important to company seeking to build their client base and expand the reach of their own brand. With low costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.