Why Move With ActiveTrail Email Campaign Management
ActiveTrail.com doesn’t need Any sort of marketing or tech expertise, and even a first-time user can walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re looking to initiate a message effort but you are worried your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages delivered to your contacts move out in the time of day when they are most-likely to get started. Email Campaign Management
The platform also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and includes detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the sort of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size businesses, who are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which manage multiple accounts, and searching for custom features for their needs.
Ecommerce companies and online stores.
Marketers that wish to automate their customer journeys.
Advantages and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat limited Selection of accessible templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns exclusively by email these days, especially with virtually everybody carrying a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
With ActiveTrail you can create Online surveys for your clients to give you feedback, assisting you to develop superior campaigns. It’s also effective at integrating different programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered mails is a Fantastic way to guarantee automated interaction with customers whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be incorporated in multiple manners on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple website builder. It enables you to easily import your contacts enter them manually, and walks you through every process. When you hit “make an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, a template heaps having an easily customizable box of alternatives. Here you can upload pictures and create a gallery on your account which you readily pull pictures from in the future. Email Campaign Management
The shipping options are easy to Arrange based on contact lists which you can update at will. This allows you to create multiple versions of a targeted campaign for multiple lists of people with various traits and interests, which you may monitor through ActiveTrail’s analytics system.
This Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much variety, especially compared to site builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for after repeat use. The templates range from sterile or quite threadbare ones to more vibrant and lively demonstrations. There are templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photographs and easy, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no little thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered effectively. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same period was also answered 4 hours later.
Regardless of the topic at hand, The client service answers were kind, helpful, and asked for clarifications to ensure they could be of more help.
That said, compared to other technology Websites, ActiveTrail’s customer service may leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to contact in the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective tool for discovering when and how each and every contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two and use the machine to customize the messages for your customers.
Their autoresponder and occasion Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and so on. The tripping emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business that has a small number of clients to contact, and large corporations who can scale up to massive plans. The user has the leeway to choose which program works best for them.
The landing page founder is a Great way to create a distinctive promotional site to get one-off events or sales, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then incorporate that data in future attempts.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Email Campaign Management
Designing and publishing a survey is a simple and straightforward process. Pick the question types and fill in the details. ActiveTrail manages everything else. You are able to incorporate your polls into your automation workflows.
Pick between open ended, solitary, multi-select and personal info questions. Additionally, select private information, a matrix of selection and Net Promoter Score (NPS) which provides you a general indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing programs. Start by selecting from among the well-designed pre-made templates categorized by context and purpose, such as new technology product, restaurant promotion or vacation advertising.
At this phase, half of the job has already been done for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, pictures, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of integrations that greatly enhances The utility of the service. Here are a Few of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration type into your blog, which automatically adds customers to the ActiveTrail recipient list, ultimately raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to find, like the amount of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Mail contacts that have completed a Facebook registration type. In addition, integrate social networking cubes into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another route for communication subscribers. This is very significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email advertising campaign. There’s the added functionality to schedule the when you would like to send the SMS effort, ensuring it reaches your clients at the best time.
ActiveTrail Provides a substantial variety of solutions for promotion Automation, ensuring you engage with customers on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, a contact or clicking on a hyperlink.
Every template is fully customizable, and you can create your own Automation completely from scratch. Email Campaign Management
Every automation procedure has a beginning and end, but in between, select As many or as few activities as required. You can do just about whatever; for instance, make an automation to send readers an email in their birthdays, then after a timed delay of your choice, another email may be sent that reminds contacts to buy goods they have in their own basket.
Several innovative functions Makes your life easier when importing data.
Among the most useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily enables you to update existing contact information without having to find and edit individual contacts.
Another Superb source for contact import direction is the import History section, which gives you an overview of imported contacts. From here, ascertain how many contacts were inserted, deleted, updated, and even how many errors there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever have to trawl through pages of choices looking for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive layout enables you to plan your automation in this way so that you understand it.
Bunch of useful templates
The service comes with email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, as always.
But even the least tech-savvy user can use the software easily, Ensuring you won’t have to employ extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing grade where every single Performance is available across each and every tier. Users do not need to worry about not obtaining key features for picking a more affordable price plan.
The pricing is based on the number of contacts that the business wants to Contact, starting at $7 for up to 500 contacts. Email Campaign Management
The email and SMS packages have their own independent pricing models. These are one off payments where users receive a set amount of mails or SMS to ship to get a set cost, which is useful for companies seeking to perform a single email or SMS blast. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large companies.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective clients, which is very important to company seeking to build their client base and expand the range of their own brand. With low costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.