Why Go With ActiveTrail Email Event Marketing Automation
ActiveTrail.com doesn’t need Any kind of marketing or tech experience, as well as a first-time consumer can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to initiate a message effort but you’re concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust accordingly, so that messages sent to your contacts go out in the right time of day when they are most-likely to get started. Email Event Marketing Automation
The system also allows you to Heavily customize the messages so they don’t come off as type letters or spam, and includes detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the type of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size businesses, that are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle many accounts, and searching for custom attributes for their demands.
Ecommerce companies and internet stores.
Marketers that want to automate their client travels.
Benefits and Cons
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat limited Selection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns solely by email nowadays, particularly with virtually everyone carrying a intelligent phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
Together with ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop better campaigns. It’s also effective at incorporating different applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered mails is a Great way to ensure automated interaction with customers anytime they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be incorporated in multiple manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a easy site builder. It enables you to easily export your contacts enter them manually, and walks you through every procedure. When you hit “make an email” you get 5 choices — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, Template heaps having an easily customizable box of alternatives. Here you can upload pictures and create a gallery in your account which you easily pull pictures from later on. Email Event Marketing Automation
The shipping options are easy to Arrange according to contact lists that you can upgrade at will. This allows you to create many variations of a targeted effort for multiple lists of people with different traits and interests, which you can track through ActiveTrail’s analytics system.
The same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much variety, especially compared to website builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for after repeat use. The templates include blank or quite threadbare ones into more vibrant and dynamic presentations. You will find templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photographs and easy, even generic designs, but every option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered effectively. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the exact same period was answered 4 hours later.
Irrespective of the Subject at hand, The customer support answers were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, in comparison to other technology Websites, ActiveTrail’s customer service may leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for discovering when and how each contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two, and use the system to customize the messages to your customers.
Their autoresponder and occasion Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a means to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique businesses that has a few of clients to contact, and large corporations who can scale up to massive plans. The user has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to create a distinctive promotional site for one-off events or sales, and with the site’s poll and polling tools, message recipients have the capacity to weigh in about what works and does not –and then integrate that data from future attempts.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Email Event Marketing Automation
Designing and publishing a questionnaire is an easy and straightforward process. Select the query types and fill in the details. ActiveTrail manages everything else. You are able to integrate your surveys into your automation workflows.
Pick between open ended, single, multi-select and personal info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) which gives you a general index of customer satisfaction.
ActiveTrail sets itself apart using simple robust editing tools. Start by picking from among the well-designed pre-made templates categorized with purpose and context, such as fresh tech product, restaurant promotion or vacation advertising.
At this stage, half of this job has already been performed for you. All you Have to do is edit the text and images to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of the ceremony. Here are some of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration type into your blog, which automatically adds customers to the ActiveTrail recipient list, ultimately increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to discover, like the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts that have completed a Facebook registration type. In addition, integrate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another route for communication subscribers. This is very important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s added functionality to program the when you would like to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a substantial number of options for promotion Automation, making sure you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, a touch or clicking on a link.
Each template is fully customizable, and you can create your own Automation completely from scratch. Email Event Marketing Automation
Every automation procedure has a start and end, but in between, pick As many or as few actions as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then after a timed delay of your choosing, another email could be sent that reminds contacts to get products that they have in their basket.
Several advanced functions Makes your life easier when importing data.
Among the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily enables you to upgrade existing contact information without having to find and edit individual contacts.
Another excellent source for touch import direction is the import Background section, which gives you an overview of imported contacts. From here, determine how many contacts were inserted, deleted, updated, as well as how many mistakes there were throughout the importation process.
Errors rows and incorrect formatting are flagged up giving you the Chance to quickly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free, which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it consists of an Intuitive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever need to trawl through pages of choices looking for the appropriate action, which makes it appropriate for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complex and dynamic automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive layout allows you to plan your automation in such a manner so you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
But the least tech-savvy user can use the applications easily, Selecting you won’t need to hire extra staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing tier where each single Functionality can be found across each and every tier. Users don’t have to worry about not obtaining key attributes for choosing a cheaper price plan.
The pricing is based on the Amount of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Email Event Marketing Automation
The email and SMS packages have their own independent pricing versions. All these are one off payments where users get a set amount of emails or SMS to send for a set cost, which is beneficial for companies looking to do a single email or SMS blast. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive companies.
This program solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, like surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps boost psychological bonds with existing and Prospective clients, which is important for business seeking to build their customer base and expand the range of their own brand. With low prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.