Why Move With ActiveTrail Email Marketing App
ActiveTrail.com does not require Any sort of marketing or tech experience, and even a first-time consumer can easily walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to start a message effort but you’re worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust so, so that messages sent to your contacts move out at the right time of day when they are most-likely to get started. Email Marketing App
The platform also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and contains detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), assisting you to keep up with the type of personal interactions that are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size businesses, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage many accounts, and looking for custom features for their demands.
Ecommerce companies and online stores.
Marketers who want to automate their customer journeys.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest operating ad Campaigns solely by email nowadays, especially with virtually everybody carrying out a intelligent phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
With ActiveTrail you can create Online surveys for your customers to give you feedback, helping you develop better campaigns. It’s also effective at integrating other programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered mails is a Great way to guarantee automated interaction with customers whenever they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be integrated in numerous manners in your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a easy website builder. It enables you to easily export your contacts enter them manually, and walks you through every procedure. When you hit “create an email” you receive 5 options — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, a template loads having an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account that you easily pull pictures from later on. Email Marketing App
The sending alternatives are easy to Arrange according to contact lists that you can update at will. This allows you to make multiple variations of a targeted effort for numerous lists of people with various traits and interests, which you may track through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much selection, especially not compared to website builder websites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for after repeat use. The templates include sterile or very threadbare ones into more vibrant and dynamic demonstrations. You will find templates suited to makeup companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic layouts, but every alternative is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered effectively. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Regardless of the topic at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they could be of more help.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer support might leave something to be desired. There is not any live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for discovering when and how each contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and then use the system to personalize the messages to your clients.
Their autoresponder and occasion Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a means to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses with a few of clients to contact, and large corporations who can scale to massive plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Great way to produce a special promotional page to get one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the means to weigh in about what works and does not –and then incorporate that data from future campaigns.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Email Marketing App
Designing and publishing a survey is an easy and straightforward procedure. Select the question types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your polls into your automation workflows.
Pick between open-ended, single, multi-select and personal info questions. Additionally, select personal information, a matrix of choice and Net Promoter Score (NPS) which provides you an overall index of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Begin by picking from one of the most popular pre-made templates categorized by context and purpose, such as new technology product, restaurant advertising or vacation advertisement.
At this phase, half of the job has been done for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, images, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The usefulness of this service. Here are some of the most common integrations:
· WordPress — Insert an ActiveTrail registration type into your site, which automatically adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, like the amount of contacts opening your emails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. Additionally, incorporate social networking cubes into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s the added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail offers a substantial number of solutions for promotion Automation, ensuring you engage with customers on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a contact or clicking on a link.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Email Marketing App
Every automation procedure has a beginning and end, but in between, select As many or as little activities as required. You can do just about anything; for instance, make an automation to send subscribers an email on their birthdays, then after a timed delay of your choosing, another email may be sent which reminds contacts to get goods they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the most useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily enables you to update existing contact info without needing to find and edit individual contacts.
Another excellent resource for touch import management is the import History section, which gives you an overview of all imported contacts. From here, ascertain how many contacts have been added, deleted, updated, as well as how many errors there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly fix the issue.
Advantages of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of choices searching for the proper action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive layout allows you to organize your automation in this way so you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
But the least tech-savvy user can use the software easily, Ensuring you won’t need to employ additional staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing tier at which every single Performance can be found across each and every tier. Users don’t have to fret about not obtaining key features for picking a more affordable price program.
The pricing depends upon the Amount of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Email Marketing App
The email and SMS bundles have their own different pricing versions. These are one off payments where users get a set amount of mails or SMS to ship to get a set cost, which is beneficial for companies looking to perform just one email or SMS burst. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive companies.
This program solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster emotional bonds with existing and Prospective customers, which is important for business looking to construct their client base and expand the reach of their own brand. With low costs and high usability, ActiveTrail is a great choice for marketing campaigns.
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