Why Go With ActiveTrail Email Marketing Application
ActiveTrail.com does not require Any kind of advertising or tech expertise, and even a first-time consumer can walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re trying to initiate a message effort but you’re concerned your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust so, so that messages sent to your contacts go out at the right time of day when they are most-likely to get started. Email Marketing Application
The system also allows you to Heavily customize the messages so they do not come off as form letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), helping you keep up with the sort of personal interactions that are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size companies, that are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and looking for custom attributes for their demands.
Ecommerce companies and internet shops.
Marketers that want to automate their customer journeys.
Benefits and Disadvantages
Landing page builder
Effortless to use
Responsive customer service
Somewhat limited collection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest working ad Campaigns solely by email nowadays, particularly with virtually everyone carrying a smart phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop superior campaigns. It’s also good at integrating different programs in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered mails is a Great way to guarantee automated interaction with clients anytime they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Easy to make and can be incorporated in multiple ways on your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has used a easy website builder. It enables you to easily export your contacts enter them manually, and walks you through each process. When you hit on”create an email” you receive 5 options — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of options. Here you are able to upload pictures and create a gallery in your account that you easily pull images from later on. Email Marketing Application
The sending alternatives are easy to Arrange according to contact lists that you can update at will. This permits you to make many versions of a targeted effort for multiple lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics program.
This same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially compared to website builder websites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform allows you to save Your templates for later repeat usage. The templates range from sterile or quite threadbare ones to more colorful and dynamic demonstrations. There are templates suited for makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and easy, even generic layouts, but every option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service agents were answered effectively. A customer service question sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same time was also answered 4 hours afterwards.
Regardless of the Subject at hand, The client support answers were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer support may leave something to be desired. There’s no live chat window or 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two, and use the system to customize the messages to your customers.
Their autoresponder and event Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses with a few of customers to contact, and large corporations that can scale to enormous plans. The consumer has the leeway to choose which program works best for them.
The landing page creator is a Great way to produce a special promotional page to get one-off events or revenue, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Application
Designing and publishing a survey is a simple and straightforward process. Pick the question types and fill in the details. ActiveTrail manages everything else. You are able to integrate your polls into your automation workflows.
Pick between open ended, solitary, multi-select and personal info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) which provides you an overall index of customer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Start by picking from one of the most popular pre-made templates categorized by context and purpose, such as new technology product, restaurant advertising or vacation advertisement.
At this phase, half of this work has already been done for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, pictures, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that greatly enhances The usefulness of this service. Here are some of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration type to your blog, which adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to find, such as the number of contacts opening your mails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration form. Additionally, integrate social network blocks into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communicating readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email marketing campaign. There’s the added functionality to program the when you would like to send the SMS effort, ensuring it reaches your customers at the best time.
ActiveTrail offers a substantial variety of options for marketing Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, either a contact or clicking on a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Application
Every automation procedure has a beginning and end, but in between, pick As many or as few activities as required. You can do just about anything; for example, create an automation to send readers an email on their birthdays, then after a timed delay of your choice, yet another email could be sent which reminds contacts to buy products they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily lets you update existing contact info without having to find and edit individual contacts.
Another Superb source for touch import management is that the import Background section, which gives you an overview of all imported contacts. From here, ascertain how many contacts have been added, deleted, updated, and even how many errors there were during the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to quickly repair the issue.
Advantages of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never need to trawl through pages of choices searching for the appropriate action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complicated and dynamic automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to organize your automation in this manner so you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
However, even the least tech-savvy user can use the applications readily, Ensuring you won’t need to hire additional staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which every single Performance is available across every single tier. Users don’t need to worry about not accessing key attributes for picking a cheaper price plan.
The pricing is based on the number of contacts the business wants to Contact, beginning at $7 for up to 500 contacts. Email Marketing Application
The email and SMS bundles have their own different pricing models. All these are one off payments where users receive a set amount of emails or SMS to send to get a set cost, which is beneficial for companies seeking to do just one email or SMS blast. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large companies.
This program solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is important for business looking to construct their customer base and expand the reach of their own brand. With reduced prices and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.