Why Move With ActiveTrail Email Marketing Automation Application
ActiveTrail.com does not need Any sort of marketing or tech expertise, and even a first-time user can easily walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message campaign but you’re concerned your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust so, so that messages delivered to your contacts go out in the time of day when they are most-likely to get opened. Email Marketing Automation Application
The platform also allows you to Heavily customize the messages so that they do not come off as form letters or spam, and includes detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), helping you keep up with the sort of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, that are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that manage many accounts, and looking for custom features for their needs.
Ecommerce companies and internet shops.
Marketers who wish to automate their customer journeys.
Benefits and Cons
Landing page builder
Effortless to use
Responsive customer service
Somewhat restricted collection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everybody carrying a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
Together with ActiveTrail you can create Online surveys for your customers to give you feedback, helping you develop better campaigns. It is also good at integrating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered mails is a Fantastic way to guarantee automated interaction with customers whenever they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be incorporated in numerous ways on your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple site builder. It enables you to easily import your contacts enter them manually, and walks you through each procedure. When you hit on”make an email” you get 5 options — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of alternatives. Here you are able to upload images and create a gallery in your account which you easily pull pictures from later on. Email Marketing Automation Application
The shipping options are easy to Arrange according to contact lists which you can upgrade at will. This permits you to make many variations of a targeted campaign for numerous lists of people with different traits and interests, which you may track through ActiveTrail’s analytics system.
The same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much variety, especially not compared to website builder sites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of options.
The platform Permits You to save Your templates for later repeat use. The templates include sterile or quite threadbare ones to more colorful and lively presentations. There are templates suited for makeup companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and easy, even generic layouts, but every option is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered effectively. A customer support question sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the same time was also answered 4 hours afterwards.
Irrespective of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications to ensure they could be of more help.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer service might leave something to be wanted. There is no live chat window or 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for determining when and how each contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and use the system to personalize the messages to your customers.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business with a few of clients to contact, and large corporations that can scale to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page creator is a Fantastic way to produce a distinctive promotional site to get one-off events or revenue, and with the website’s survey and polling tools, message recipients have the capacity to weigh in about what works and does not –and then integrate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Automation Application
Designing and publishing a survey is a simple and straightforward procedure. Select the query types and fill in the particulars. ActiveTrail manages everything else. You are able to integrate your polls in to your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. Additionally, select personal information, a matrix of choice and Net Promoter Score (NPS) that gives you a general index of customer satisfaction.
ActiveTrail sets itself apart with simple powerful editing programs. Start by selecting from among the well-designed pre-made templates categorized with purpose and context, such as new technology product, restaurant promotion or holiday advertising.
At this phase, half of the job has already been performed for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The utility of the ceremony. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration type into your site, which adds users to the ActiveTrail recipient listing, ultimately increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to find, such as the number of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. In addition, incorporate social network blocks into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communicating subscribers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a substantial variety of solutions for marketing Automation, making sure you engage with customers on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, a touch or clicking onto a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Email Marketing Automation Application
Every automation process has a start and end, but in between, pick As many or as little actions as required. You can do just about anything; for instance, make an automation to send subscribers an email in their birthdays, then following a timed delay of your choice, yet another email could be sent which reminds contacts to get products they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the most useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact information without having to edit and find individual contacts.
Another excellent source for touch import direction is the import History section, which provides you an overview of all imported contacts. From here, determine how many contacts were added, updated, deleted, as well as how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly fix the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you never have to trawl through pages of choices looking for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive design allows you to organize your automation in such a way so that you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, too.
But even the least tech-savvy user can use the applications readily, Selecting you won’t have to employ additional staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing grade where every single Functionality can be found across every single tier. Users don’t have to worry about not accessing key features for choosing a more affordable price plan.
The pricing depends upon the number of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Email Marketing Automation Application
The email and SMS bundles have their own independent pricing versions. All these are one off payments where consumers get a set amount of mails or SMS to ship for a set cost, which is beneficial for companies seeking to do just one email or SMS burst. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive businesses.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. In addition, make use of more advanced solutions, like surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with existing and Prospective customers, which is very important to business looking to build their client base and expand the range of their brand. With reduced prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.