Why Move With ActiveTrail Email Marketing Automation Job Description
ActiveTrail.com doesn’t require Any kind of advertising or tech experience, as well as a first-time user can easily walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message effort but you’re worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust accordingly, so that messages sent to your contacts move out at the right time of day when they are most-likely to get started. Email Marketing Automation Job Description
The system also allows you to Heavily customize the messages so they do not come off as form letters or spam, and contains detailed reports and analysis in your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the sort of personal interactions that are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size companies, who are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and searching for custom attributes for their demands.
Ecommerce companies and internet shops.
Marketers that wish to automate their customer journeys.
Benefits and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat limited Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying out a smart phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop better campaigns. It is also effective at incorporating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with clients anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be incorporated in multiple manners on your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a simple site builder. It enables you to easily import your contacts enter them manually, and walks you through each procedure. When you hit on”create an email” you receive 5 choices — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps having an easily customizable box of options. Here you can upload images and make a gallery on your account which you readily pull images from later on. Email Marketing Automation Job Description
The sending options are easy to Arrange according to contact lists which you can update at will. This permits you to make multiple versions of a targeted effort for multiple lists of people with various traits and interests, which you may monitor through ActiveTrail’s analytics system.
The same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially compared to site builder sites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform allows you to save Your templates for after repeat use. The templates include blank or quite threadbare ones to more colorful and lively presentations. You will find templates suited to cosmetics companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic layouts, but each option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered effectively. A customer service question sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the same time was answered 4 hours afterwards.
Irrespective of the topic at hand, The client service responses were kind, helpful, and asked for clarifications so that they could be of more assistance.
That said, in comparison to other technology Websites, ActiveTrail’s customer service may leave something to be desired. There is no live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each and every contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two and use the system to personalize the messages for your clients.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a way to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business with a small number of clients to contact, and massive corporations that can scale up to enormous plans. The user has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to produce a distinctive promotional site to get one-off events or revenue, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then integrate that data in future campaigns.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Automation Job Description
Designing and publishing a survey is a simple and straightforward process. Select the question types and fill in the details. ActiveTrail manages everything else. You can incorporate your surveys into your automation workflows.
Pick between open ended, single, multi-select and private info questions. Additionally, select personal information, a matrix of choice and Net Promoter Score (NPS) which gives you a general index of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Start by selecting from one of the most popular pre-made templates categorized by context and purpose, such as fresh technology merchandise, restaurant promotion or vacation advertising.
At this phase, half of this job has been done for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, pictures, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your own creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The utility of the ceremony. Here are a Few of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration type into your blog, which automatically adds users to the ActiveTrail recipient listing, ultimately increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to find, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. Additionally, incorporate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating subscribers. This is very important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email advertising campaign. There is the added functionality to program the when you want to send the SMS campaign, ensuring it reaches your customers at the best time.
ActiveTrail Provides a Considerable variety of solutions for marketing Automation, making sure you engage with clients on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, either a touch or clicking onto a hyperlink.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Email Marketing Automation Job Description
Every automation procedure has a beginning and end, but in between, pick As many or as few activities as required. You can do just about whatever; for example, make an automation to send readers an email on their birthdays, then following a timed delay of your choosing, yet another email could be sent that reminds contacts to get products they have in their basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact info without needing to find and edit individual contacts.
Another Superb source for contact import management is that the import History section, which provides you an overview of all imported contacts. From here, ascertain how many contacts were inserted, updated, deleted, as well as how many mistakes there were during the importation process.
Errors rows and incorrect formatting are flagged up providing you the Chance to rapidly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it consists of an Intuitive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of options looking for the proper action, which makes it appropriate for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complex and lively automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive layout enables you to plan your automation in this way so that you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
But the least tech-savvy user can use the software readily, Ensuring you won’t have to employ extra staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing tier where each single Performance is available across each and every tier. Users don’t have to fret about not accessing key attributes for picking a cheaper price program.
The pricing depends upon the number of contacts that the business wants to Contact, starting at $7 for up to 500 contacts. Email Marketing Automation Job Description
The email and SMS bundles have their own different pricing versions. All these are one off payments where users receive a fixed quantity of emails or SMS to ship to get a set price, which is beneficial for companies seeking to perform just one email or SMS blast. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This software solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster emotional bonds with existing and Prospective clients, which is very important to business looking to construct their customer base and expand the reach of their brand. With reduced prices and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.