Why Go With ActiveTrail Email & Marketing Automation Manager
ActiveTrail.com doesn’t require Any sort of advertising or tech expertise, and even a first-time consumer can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to initiate a message effort but you are concerned your mails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust accordingly, so that messages sent to your contacts move out at the time of day when they’re most-likely to get started. Email & Marketing Automation Manager
The platform also allows you to Heavily personalize the messages so they don’t come off as type letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), assisting you to stay informed about the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size companies, who are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that handle many accounts, and looking for custom attributes for their needs.
Ecommerce businesses and internet stores.
Marketers that wish to automate their client travels.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat limited collection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns solely by email these days, particularly with virtually everyone carrying a intelligent phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
Together with ActiveTrail you can make Online surveys for your customers to give you feedback, assisting you to develop superior campaigns. It is also effective at incorporating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered emails is a Great way to ensure automatic interaction with clients anytime they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be incorporated in numerous ways in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a easy site builder. It enables you to easily export your contacts or enter them manually, and walks you through each process. When you hit “create an email” you receive 5 options — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, Template loads having an easily customizable box of alternatives. Here you can upload pictures and make a gallery in your account which you readily pull images from later on. Email & Marketing Automation Manager
The shipping alternatives are easy to Arrange based on contact lists that you can update at will. This permits you to create multiple versions of a targeted effort for multiple lists of people with different traits and interests, which you may track through ActiveTrail’s analytics system.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially not compared to site builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for after repeat use. The templates range from blank or very threadbare ones into more vibrant and lively presentations. There are templates suited for makeup companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and easy, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered effectively. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the exact same time was answered 4 hours later.
Irrespective of the topic at hand, The client support answers were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
Nevertheless, in comparison to other tech Sites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective tool for determining when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and use the machine to personalize the messages for your customers.
Their autoresponder and occasion Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses with a few of clients to contact, and massive corporations who can scale up to enormous plans. The consumer has the leeway to decide which plan works best for them.
The landing page founder is a Great way to produce a distinctive promotional site to get one-off events or sales, and with the site’s survey and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email & Marketing Automation Manager
Designing and publishing a survey is an easy and straightforward procedure. Pick the question types and fill in the details. ActiveTrail takes care of everything else. You are able to incorporate your polls in to your automation workflows.
Choose between open-ended, solitary, multi-select and private info questions. In addition, select private information, a matrix of choice and Net Promoter Score (NPS) that provides you a general indicator of customer satisfaction.
ActiveTrail sets itself apart using simple robust editing tools. Begin by selecting from among the most popular pre-made templates categorized by context and purpose, such as fresh technology merchandise, restaurant promotion or vacation advertisement.
At this phase, half of the job has been done for you. All you Need to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, pictures, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The utility of this service. Here are a Few of the most common integrations:
· WordPress — Add an ActiveTrail registration type to your blog, which adds users to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to find, like the amount of contacts opening your emails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration type. Additionally, integrate social network blocks to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another route for communication readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s the added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a Considerable number of options for promotion Automation, ensuring you engage with customers on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking on a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Email & Marketing Automation Manager
Every automation procedure has a beginning and end, but in between, select As many or as little actions as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then after a timed delay of your choosing, another email could be sent which reminds contacts to buy goods they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the very useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily lets you upgrade existing contact info without having to edit and find individual contacts.
Another Superb source for contact import management is the import Background section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts have been added, deleted, updated, and even how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Opportunity to quickly fix the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is unexpectedly user-friendly as it consists of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never need to trawl through pages of choices looking for the appropriate action, which makes it suitable for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complex and dynamic automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive layout allows you to plan your automation in this manner so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, too.
But even the least tech-savvy user can use the software readily, Selecting you won’t need to employ extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing tier at which each single Performance is available across each and every tier. Users do not have to worry about not obtaining key attributes for picking a cheaper price program.
The pricing depends upon the number of contacts the business wants to Contact, beginning at $7 for up to 500 contacts. Email & Marketing Automation Manager
The email and SMS packages have their own different pricing models. All these are one off payments where users get a fixed quantity of emails or SMS to ship for a set price, which is useful for companies seeking to perform just one email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is very important to company seeking to build their client base and expand the range of their brand. With reduced costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.