Why Move With ActiveTrail Email Marketing Automation Options
ActiveTrail.com doesn’t need Any sort of advertising or tech experience, and even a first-time user can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to start a message campaign but you’re worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust so, so that messages delivered to your contacts go out at the right time of day when they are most-likely to get started. Email Marketing Automation Options
The system also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and contains detailed reports and analytics in your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), assisting you to keep up with the sort of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, who are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which handle multiple accounts, and searching for custom attributes for their needs.
Ecommerce businesses and internet stores.
Marketers who want to automate their client travels.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat limited collection of accessible templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest working ad Campaigns solely by email nowadays, especially with virtually everybody carrying a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
With ActiveTrail you can make Online surveys for your customers to give you feedback, helping you develop superior campaigns. It’s also effective at integrating different applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Great way to guarantee automatic interaction with clients whenever they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Easy to create and can be integrated in numerous manners in your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a simple website builder. It allows you to easily import your contacts or enter them manually, and walks you through each process. When you hit on”create an email” you receive 5 options — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of options. Here you can upload pictures and make a gallery in your account which you easily pull pictures from in the future. Email Marketing Automation Options
The shipping alternatives are easy to Arrange based on contact lists that you can upgrade at will. This allows you to make many versions of a targeted effort for multiple lists of individuals with different traits and interests, which you may track through ActiveTrail’s analytics program.
This same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially not compared to site builder websites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform allows you to save Your templates for later repeat usage. The templates include sterile or very threadbare ones into more vibrant and dynamic demonstrations. There are templates suited to cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and easy, even generic designs, but every option is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered efficiently. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the same time was answered 4 hours later.
Irrespective of the Subject at hand, The client support responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, compared to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There is not any live chat window 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for determining when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and then use the system to customize the messages to your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique business that has a few of clients to contact, and massive corporations that can scale up to enormous plans. The consumer has the leeway to choose which plan works best for them.
The landing page creator is a Great way to create a special promotional site for one-off events or sales, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then integrate that data in future attempts.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Automation Options
Designing and publishing a questionnaire is an easy and straightforward procedure. Pick the question types and fill in the details. ActiveTrail manages everything else. You can integrate your surveys in to your automation workflows.
Choose between open-ended, solitary, multi-select and private info questions. In addition, select personal info, a matrix of selection and Net Promoter Score (NPS) that gives you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing programs. Begin by selecting from one of those most popular pre-made templates categorized with context and purpose, such as new technology merchandise, restaurant promotion or holiday advertising.
At this phase, half of this job has already been done for you. All you Need to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The usefulness of this service. Here are a Few of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type to your blog, which automatically adds customers to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, such as the number of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration type. In addition, integrate social networking cubes to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another avenue for communication subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Setting up an email marketing campaign. There is added functionality to program the when you want to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a substantial variety of options for promotion Automation, ensuring you engage with clients on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking on a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Email Marketing Automation Options
Every automation procedure has a start and end, but in between, pick As many or as little activities as required. You can do just about whatever; for example, make an automation to send subscribers an email on their birthdays, then after a timed delay of your choice, yet another email may be sent which reminds contacts to get products they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily enables you to update existing contact info without having to edit and find individual contacts.
Another Superb resource for contact import management is the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts were added, updated, deleted, as well as how many errors there were during the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Chance to quickly repair the matter.
Benefits of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever have to trawl through pages of options searching for the appropriate action, making it suitable for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complicated and lively automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to plan your automation in such a way so that you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
However, the least tech-savvy user can use the software readily, Ensuring you won’t need to hire extra staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing grade where every single Performance is available across every single tier. Users do not have to worry about not accessing key features for choosing a more affordable price plan.
The pricing is based on the number of contacts that the Company wants to Contact, beginning at $500 for up to 500 contacts. Email Marketing Automation Options
The email and SMS packages have their own different pricing models. All these are one off payments where users get a fixed quantity of mails or SMS to ship to get a set cost, which is useful for companies seeking to do just one email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large businesses.
This software solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective clients, which is very important to company looking to construct their client base and expand the range of their brand. With low prices and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
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