Why Move With ActiveTrail Email Marketing Automation Platform
ActiveTrail.com doesn’t need Any kind of advertising or tech experience, as well as a first-time consumer can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message campaign but you are concerned your emails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust so, so that messages delivered to your contacts move out in the time of day when they’re most-likely to get started. Email Marketing Automation Platform
The system also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and contains detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), helping you keep up with the type of personal interactions which are so important for a business. ActiveTrail.com offers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size businesses, who are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that manage many accounts, and looking for custom features for their demands.
Ecommerce companies and online stores.
Marketers that wish to automate their client travels.
Advantages and Disadvantages
Landing page builder
Effortless to use
Responsive customer support
Somewhat restricted collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying a intelligent phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop superior campaigns. It is also good at integrating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered mails is a Great way to guarantee automatic interaction with customers whenever they leave a message list, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Easy to create and can be integrated in multiple manners in your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple site builder. It allows you to easily import your contacts enter them manually, and walks you through every process. When you hit “make an email” you receive 5 options — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps having an easily customizable box of alternatives. Here you are able to upload images and make a gallery on your account that you readily pull images from later on. Email Marketing Automation Platform
The sending options are easy to Arrange based on contact lists which you can upgrade at will. This permits you to make many versions of a targeted campaign for numerous lists of individuals with different traits and interests, which you can monitor through ActiveTrail’s analytics system.
The same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much selection, especially compared to site builder sites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform allows you to save Your templates for after repeat usage. The templates range from blank or very threadbare ones into more vibrant and lively demonstrations. You will find templates suited to cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic layouts, but every alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the same period was also answered 4 hours afterwards.
Regardless of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications so that they could be of more help.
That said, compared to other tech Websites, ActiveTrail’s customer service may leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to contact in the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each and every contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two, and use the machine to personalize the messages for your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a means to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique business with a few of customers to contact, and massive corporations that can scale to massive plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Fantastic way to produce a special promotional site for one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then incorporate that data in future attempts.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Automation Platform
Designing and publishing a questionnaire is an easy and straightforward procedure. Pick the query types and fill in the details. ActiveTrail manages everything else. You can incorporate your polls in to your automation workflows.
Choose between open ended, single, multi-select and personal info questions. Additionally, select personal info, a matrix of selection and Net Promoter Score (NPS) that gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Start by picking from among the most popular pre-made templates categorized with context and purpose, such as new technology merchandise, restaurant promotion or vacation advertisement.
At this phase, half of this job has been done for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The usefulness of the ceremony. Here are a Few of the most common integrations:
· Twitter — Add an ActiveTrail registration type into your site, which adds users to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to discover, such as the number of contacts opening your emails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. Additionally, incorporate social networking cubes into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another route for communicating subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email marketing campaign. There’s added functionality to schedule the when you would like to send the SMS campaign, ensuring it reaches your clients at the best time.
ActiveTrail offers a Considerable variety of options for marketing Automation, making sure you engage with customers on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, either a touch or clicking onto a hyperlink.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Automation Platform
Every automation procedure has a start and end, but in between, pick As many or as few activities as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then following a timed delay of your choosing, yet another email could be sent that reminds contacts to buy products that they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the most useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you upgrade existing contact info without having to edit and find individual contacts.
Another Superb source for touch import management is that the import History section, which gives you a synopsis of imported contacts. From here, determine how many contacts were inserted, deleted, updated, and even how many mistakes there were throughout the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to rapidly fix the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of choices looking for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complicated and lively automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive layout enables you to organize your automation in this way so that you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, as always.
But the least tech-savvy user can use the software readily, Selecting you won’t need to hire extra staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade where every single Performance can be found across each and every tier. Users don’t have to worry about not accessing key features for picking a cheaper price plan.
The pricing depends upon the Amount of contacts the business wants to Contact, starting at $500 for up to 500 contacts. Email Marketing Automation Platform
The email and SMS bundles have their own different pricing versions. All these are one off payments where users receive a set amount of mails or SMS to send to get a set price, which is beneficial for businesses seeking to perform just one email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. In addition, make use of more advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost psychological bonds with existing and Prospective customers, which is very important to business looking to build their customer base and expand the range of their own brand. With reduced costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.