Why Go With ActiveTrail Email Marketing Automation Services
ActiveTrail.com doesn’t need Any sort of marketing or tech expertise, as well as a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message effort but you’re worried your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust accordingly, so that messages sent to your contacts move out at the right time of day when they’re most-likely to get opened. Email Marketing Automation Services
The platform also allows you to Heavily personalize the messages so they don’t come off as type letters or spam, and includes detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the sort of personal interactions which are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size companies, who are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage many accounts, and looking for custom features for their needs.
Ecommerce companies and online shops.
Marketers who want to automate their customer travels.
Advantages and Cons
Landing page builder
Effortless to use
Responsive customer service
Somewhat restricted Selection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest working ad Campaigns exclusively by email these days, particularly with virtually everyone carrying out a smart phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
With ActiveTrail you can make Online surveys for your customers to give you feedback, helping you develop superior campaigns. It’s also good at integrating other applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered emails is a Fantastic way to guarantee automated interaction with clients whenever they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in multiple manners in your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple site builder. It allows you to easily export your contacts or enter them manually, and walks you through every procedure. When you hit “make an email” you receive 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of options. Here you are able to upload images and create a gallery in your account which you readily pull pictures from in the future. Email Marketing Automation Services
The sending alternatives are easy to Arrange according to contact lists that you can update at will. This permits you to create multiple variations of a targeted campaign for multiple lists of individuals with different traits and interests, which you can monitor through ActiveTrail’s analytics program.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much variety, especially compared to site builder sites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for after repeat usage. The templates include blank or quite threadbare ones into more colorful and dynamic demonstrations. There are templates suited for makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and easy, even generic layouts, but every alternative is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered efficiently. A customer support question sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the exact same time was answered 4 hours afterwards.
Regardless of the topic at hand, The customer service responses were kind, helpful, and asked for clarifications so that they are of more help.
That said, in comparison to other technology Websites, ActiveTrail’s customer service might leave something to be desired. There’s not any live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective tool for discovering when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two and use the system to customize the messages to your customers.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a way to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique businesses with a few of clients to contact, and large corporations who can scale to massive plans. The user has the leeway to decide which plan works best for them.
The landing page creator is a Fantastic way to create a special promotional site to get one-off events or revenue, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data from future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Automation Services
Designing and publishing a survey is a simple and straightforward process. Select the query types and fill in the particulars. ActiveTrail manages everything else. You are able to integrate your polls into your automation workflows.
Pick between open-ended, single, multi-select and personal info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) which gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by picking from among the well-designed pre-made templates categorized by purpose and context, such as new tech merchandise, restaurant advertising or holiday advertising.
At this stage, half of this job has already been performed for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The utility of the service. Here are a Few of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration type to your blog, which adds customers to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to discover, like the number of contacts opening your mails, their demographics or the proportion of contacts creating a buy.
· Facebook Lead Ads — Email contacts that have finished a Facebook registration type. In addition, incorporate social networking cubes to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another route for communication readers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There is the added functionality to program the when you want to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a Considerable variety of solutions for marketing Automation, making sure you engage with customers on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a touch or clicking on a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Automation Services
Every automation procedure has a beginning and end, but in between, pick As many or as few activities as required. You can do just about whatever; for instance, make an automation to send readers an email on their birthdays, then after a timed delay of your choice, another email may be sent that reminds contacts to buy goods that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
Among the most useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily lets you update existing contact info without needing to edit and find individual contacts.
Another Superb resource for contact import management is the import History section, which provides you an overview of imported contacts. From here, determine how many contacts were added, deleted, updated, and even how many mistakes there were throughout the importation process.
Errors rows and incorrect formatting are flagged up providing you the Opportunity to quickly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Intuitive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever have to trawl through pages of choices searching for the proper action, making it appropriate for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complex and dynamic automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive design enables you to plan your automation in this way so that you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, as always.
However, the least tech-savvy user can use the applications readily, Selecting you won’t need to employ additional staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade where every single Functionality is available across every single tier. Users don’t have to fret about not obtaining key attributes for picking a more affordable price program.
The pricing is based on the number of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Email Marketing Automation Services
The email and SMS bundles have their own different pricing models. All these are one off payments where users get a fixed quantity of emails or SMS to ship to get a set price, which is useful for businesses seeking to do a single email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large businesses.
This program solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with existing and Prospective customers, which is important for company looking to build their client base and expand the reach of their own brand. With low costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.