Why Go With ActiveTrail Email Marketing Automation Software
ActiveTrail.com does not need Any sort of advertising or tech expertise, as well as a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message effort but you are concerned your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust so, so that messages sent to your contacts move out at the right time of day when they’re most-likely to get opened. Email Marketing Automation Software
The system also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and includes detailed reports and analytics in your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the sort of personal interactions which are so important for a business. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size businesses, who are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that handle many accounts, and looking for custom features for their needs.
Ecommerce companies and online stores.
Marketers who wish to automate their client journeys.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would suggest operating ad Campaigns solely by email these days, especially with virtually everybody carrying a intelligent phone with them at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
With ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop better campaigns. It is also effective at integrating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to guarantee automatic interaction with customers whenever they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Easy to make and can be integrated in multiple ways in your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple website builder. It enables you to easily import your contacts or enter them manually, and walks you through every process. When you hit on”make an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, a template heaps having an easily customizable box of options. Here you can upload pictures and create a gallery on your account which you readily pull images from later on. Email Marketing Automation Software
The sending options are easy to Arrange based on contact lists that you can upgrade at will. This allows you to create multiple versions of a targeted campaign for numerous lists of individuals with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
The same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much variety, especially not compared to website builder websites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of options.
The platform allows you to save Your templates for after repeat use. The templates range from sterile or quite threadbare ones to more colorful and lively presentations. You will find templates suited for makeup companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and simple, even generic designs, but every option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered efficiently. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Irrespective of the topic at hand, The client service answers were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, compared to other technology Websites, ActiveTrail’s customer service may leave something to be wanted. There’s no live chat window 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two, and use the machine to personalize the messages for your customers.
Their autoresponder and event Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give users a means to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique businesses that has a small number of customers to contact, and massive corporations that can scale up to massive plans. The user has the leeway to decide which plan works best for them.
The landing page creator is a Great way to produce a special promotional site to get one-off events or sales, and with the site’s survey and polling tools, message recipients possess the means to weigh in about what works and does not –and then incorporate that data in future attempts.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Automation Software
Designing and publishing a survey is a simple and straightforward procedure. Pick the query types and fill in the particulars. ActiveTrail manages everything else. You can integrate your polls into your automation workflows.
Choose between open ended, single, multi-select and private info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) which provides you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Begin by selecting from one of those most popular pre-made templates categorized with context and purpose, such as fresh technology product, restaurant promotion or holiday advertisement.
At this stage, half of this work has already been performed for you. All you Have to do is edit the text and graphics to suit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of the ceremony. Here are a Few of the most common integrations:
· WordPress — Insert an ActiveTrail registration type into your site, which adds customers to the ActiveTrail recipient list, ultimately raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to find, like the number of contacts opening your emails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts that have completed a Facebook registration form. In addition, incorporate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another avenue for communication subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email advertising campaign. There’s the added functionality to program the when you would like to send the SMS effort, making sure it reaches your clients at the most optimal time.
ActiveTrail offers a substantial number of solutions for promotion Automation, making sure you engage with clients on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, a touch or clicking onto a link.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Automation Software
Every automation procedure has a beginning and end, but in between, select As many or as little activities as required. You can do just about whatever; for instance, make an automation to send readers an email in their birthdays, then after a timed delay of your choice, another email may be sent which reminds contacts to buy products that they have in their basket.
Several advanced functions Makes your life easier when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact info without needing to find and edit individual contacts.
Another excellent source for touch import direction is the import History section, which provides you a synopsis of all imported contacts. From here, determine how many contacts have been inserted, deleted, updated, and even how many errors there were during the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Chance to rapidly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly as it consists of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever need to trawl through pages of options looking for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complicated and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to plan your automation in this way so that you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
But even the least tech-savvy user can use the applications readily, Selecting you won’t need to employ extra staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which each single Performance can be found across every single tier. Users don’t have to fret about not obtaining key attributes for choosing a more affordable price program.
The pricing depends upon the Amount of contacts the Company wants to Contact, starting at $7 for up to 500 contacts. Email Marketing Automation Software
The email and SMS bundles have their own independent pricing models. All these are one off payments where consumers get a fixed quantity of mails or SMS to send for a set price, which is useful for companies seeking to do a single email or SMS burst. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large businesses.
This software solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is important for company looking to construct their client base and expand the reach of their own brand. With low prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.