Why Go With ActiveTrail Email Marketing Automation Solution
ActiveTrail.com does not require Any sort of advertising or tech experience, and even a first-time user can easily walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re trying to start a message campaign but you’re worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages sent to your contacts move out in the time of day when they are most-likely to get started. Email Marketing Automation Solution
The platform also allows you to Heavily personalize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis on your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to keep up with the type of personal interactions that are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size businesses, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that handle many accounts, and searching for custom features for their needs.
Ecommerce companies and online shops.
Marketers that want to automate their client travels.
Benefits and Cons
Landing page builder
Effortless to use
Responsive customer support
Somewhat limited Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would indicate operating ad Campaigns exclusively by email nowadays, especially with virtually everyone carrying out a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
Together with ActiveTrail you can create Online surveys for your customers to give you feedback, helping you develop superior campaigns. It is also good at incorporating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered emails is a Fantastic way to guarantee automatic interaction with clients anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in numerous manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a easy website builder. It allows you to easily import your contacts or enter them manually, and walks you through every process. When you hit on”create an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery on your account that you readily pull images from later on. Email Marketing Automation Solution
The shipping alternatives are easy to Arrange according to contact lists that you can update at will. This permits you to create many variations of a targeted effort for numerous lists of individuals with various traits and interests, which you can track through ActiveTrail’s analytics system.
This same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much variety, especially compared to website builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of options.
The platform Permits You to save Your templates for later repeat usage. The templates include blank or very threadbare ones into more vibrant and dynamic presentations. You will find templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and easy, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no little thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered efficiently. A customer service question sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the exact same time was answered 4 hours afterwards.
Irrespective of the topic at hand, The client service answers were kind, helpful, and asked for clarifications so that they are of more assistance.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There is no live chat window or 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for determining when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and use the machine to customize the messages to your clients.
Their autoresponder and occasion Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique business that has a small number of customers to contact, and large corporations who can scale to enormous plans. The consumer has the leeway to decide which program works best for them.
The landing page creator is a Fantastic way to produce a special promotional site for one-off events or sales, and with the site’s survey and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then incorporate that data in future campaigns.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Automation Solution
Designing and publishing a questionnaire is a simple and straightforward procedure. Select the query types and fill in the particulars. ActiveTrail manages everything else. You are able to integrate your polls into your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. In addition, select private info, a matrix of selection and Net Promoter Score (NPS) that provides you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing tools. Start by selecting from among those most popular pre-made templates categorized by purpose and context, such as new tech product, restaurant promotion or vacation advertisement.
At this phase, half of this job has already been done for you. All you Need to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, pictures, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of the service. Here are some of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration form to your site, which adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to discover, like the amount of contacts opening your mails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. In addition, incorporate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another route for communication readers. This is very important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There’s the added functionality to schedule the when you want to send the SMS effort, ensuring it reaches your clients at the best time.
ActiveTrail Provides a substantial variety of solutions for marketing Automation, ensuring you engage with customers on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, a touch or clicking on a hyperlink.
Every template is fully customizable, and you can create your own Automation completely from scratch. Email Marketing Automation Solution
Every automation procedure has a start and end, but in between, pick As many or as little actions as required. You can do just about anything; for instance, create an automation to send readers an email in their birthdays, then following a timed delay of your choosing, yet another email may be sent that reminds contacts to get products they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily lets you upgrade existing contact info without having to edit and find individual contacts.
Another excellent source for touch import management is that the import Background section, which provides you an overview of imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, and even how many errors there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Opportunity to quickly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of choices searching for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and lively automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to organize your automation in such a way so you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, too.
However, even the least tech-savvy user can use the software readily, Selecting you won’t have to employ additional staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing tier at which every single Functionality is available across each and every tier. Users don’t have to worry about not accessing key attributes for choosing a cheaper price program.
The pricing depends upon the Amount of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Email Marketing Automation Solution
The email and SMS packages have their own independent pricing versions. All these are one off payments where consumers get a set amount of emails or SMS to ship to get a set price, which is beneficial for businesses seeking to do a single email or SMS burst. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large companies.
This software solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective customers, which is very important to company looking to build their client base and expand the reach of their brand. With low costs and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.