Why Move With ActiveTrail Email Marketing Automation Systems
ActiveTrail.com does not need Any sort of marketing or tech expertise, and even a first-time consumer can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re looking to start a message campaign but you are concerned your emails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust accordingly, so that messages delivered to your contacts go out at the time of day when they’re most-likely to get opened. Email Marketing Automation Systems
The system also allows you to Heavily personalize the messages so they don’t come off as type letters or spam, and includes detailed reports and analytics in your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to keep up with the sort of personal interactions which are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size businesses, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle multiple accounts, and searching for custom attributes for their needs.
Ecommerce companies and online shops.
Marketers who wish to automate their client journeys.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted collection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign creator
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everybody carrying out a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
Together with ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop superior campaigns. It’s also effective at incorporating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered mails is a Great way to ensure automated interaction with customers anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be incorporated in multiple ways in your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has used a easy site builder. It enables you to easily export your contacts or enter them manually, and walks you through each procedure. When you hit on”make an email” you get 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of alternatives. Here you are able to upload images and make a gallery in your account which you easily pull pictures from later on. Email Marketing Automation Systems
The shipping alternatives are easy to Arrange according to contact lists that you can update at will. This permits you to make many variations of a targeted effort for multiple lists of people with different traits and interests, which you can monitor through ActiveTrail’s analytics system.
The Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially not compared to website builder websites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for later repeat usage. The templates include blank or very threadbare ones to more vibrant and lively presentations. There are templates suited for cosmetics companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and easy, even generic designs, but each option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer service query sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the exact same period was also answered 4 hours afterwards.
Regardless of the topic at hand, The client support answers were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, compared to other tech Sites, ActiveTrail’s customer service might leave something to be desired. There is not any live chat window 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for discovering when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and then use the system to customize the messages for your clients.
Their autoresponder and occasion Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a way to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique businesses with a few of clients to contact, and massive corporations that can scale up to enormous plans. The user has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to produce a distinctive promotional site to get one-off events or sales, and with the website’s survey and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then incorporate that data in future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Automation Systems
Designing and publishing a survey is an easy and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You can incorporate your surveys in to your automation workflows.
Choose between open-ended, solitary, multi-select and private info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) which gives you a general index of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing tools. Start by picking from one of the most popular pre-made templates categorized by context and purpose, such as new technology product, restaurant promotion or vacation advertisement.
At this stage, half of this job has already been performed for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your own creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of this ceremony. Here are a Few of the most common integrations:
· WordPress — Insert an ActiveTrail registration type into your blog, which adds customers to the ActiveTrail recipient list, ultimately increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, like the amount of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts that have completed a Facebook registration type. In addition, integrate social network blocks to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another route for communication readers. This is very significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email marketing campaign. There’s the added functionality to program the when you want to send the SMS campaign, ensuring it reaches your clients at the most optimal time.
ActiveTrail offers a substantial number of solutions for promotion Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a contact or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Automation Systems
Every automation process has a start and end, but in between, select As many or as few activities as required. You can do just about anything; for instance, create an automation to send subscribers an email on their birthdays, then after a timed delay of your choosing, yet another email could be sent which reminds contacts to buy products they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily lets you update existing contact info without needing to edit and find individual contacts.
Another Superb source for touch import management is that the import History section, which gives you an overview of imported contacts. From here, determine how many contacts were added, deleted, updated, and even how many mistakes there were during the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly repair the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly as it comprises of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever have to trawl through pages of options looking for the proper action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complex and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive layout enables you to organize your automation in such a manner so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
However, the least tech-savvy user can use the applications readily, Selecting you won’t need to hire additional staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing tier where each single Functionality can be found across each and every tier. Users don’t need to worry about not obtaining key features for choosing a more affordable price plan.
The pricing is based on the Amount of contacts the business wants to Contact, beginning at $7 for up to 500 contacts. Email Marketing Automation Systems
The email and SMS packages have their own different pricing versions. All these are one off payments where users get a set amount of emails or SMS to send to get a set cost, which is useful for companies looking to do just one email or SMS burst. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of advanced solutions, such as polls, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is important for company seeking to build their customer base and expand the range of their own brand. With reduced prices and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.