Why Move With ActiveTrail Email Marketing Builder
ActiveTrail.com doesn’t require Any sort of marketing or tech expertise, and even a first-time user can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to start a message effort but you are worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust accordingly, so that messages sent to your contacts go out at the time of day when they’re most-likely to get opened. Email Marketing Builder
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The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and contains detailed reports and analysis on your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions which are so important for a business. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Ideal for
Small and medium size businesses, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and looking for custom attributes for their demands.
Ecommerce companies and online stores.
Marketers who want to automate their client journeys.
Benefits and Cons
Advantages:
Low cost
Landing webpage builder
Easy to use
Responsive customer support
Cons:
Somewhat limited Selection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns solely by email nowadays, especially with virtually everyone carrying out a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at integrating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Fantastic way to ensure automatic interaction with customers whenever they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Simple to create and can be integrated in multiple manners in your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy site builder. It enables you to easily import your contacts enter them manually, and walks you through every process. When you hit “create an email” you receive 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, a template heaps with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account that you readily pull images from in the future. Email Marketing Builder
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The sending options are easy to Arrange according to contact lists which you can upgrade at will. This permits you to make many variations of a targeted campaign for numerous lists of people with different traits and interests, which you may track through ActiveTrail’s analytics program.
This Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
Templates
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially compared to website builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of choices.
The platform allows you to save Your templates for after repeat usage. The templates range from sterile or very threadbare ones into more vibrant and lively presentations. There are templates suited for makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and simple, even generic layouts, but every alternative is extremely customizable.
Customer Support
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer support query sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the same time was answered 4 hours afterwards.
Regardless of the Subject at hand, The customer support answers were kind, helpful, and asked for clarifications to ensure they are of more assistance.
Nevertheless, compared to other technology Websites, ActiveTrail’s customer support might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to get from the heat of the moment.
Features
ActiveTrail’s predictive Shipping Is a great instrument for discovering when and how each and every contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two, and then use the machine to personalize the messages to your clients.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses with a small number of clients to contact, and massive corporations that can scale to enormous plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Fantastic way to produce a special promotional page for one-off events or sales, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data in future attempts.
Surveys
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Builder
Designing and publishing a survey is an easy and straightforward process. Select the query types and fill in the details. ActiveTrail takes care of everything else. You are able to incorporate your surveys into your automation workflows.
Choose between open-ended, solitary, multi-select and private info questions. In addition, select private info, a matrix of selection and Net Promoter Score (NPS) that provides you an overall indicator of consumer satisfaction.
Editing
ActiveTrail sets itself apart with easy-to-use robust editing programs. Start by selecting from among the well-designed pre-made templates categorized with context and purpose, such as new technology merchandise, restaurant promotion or vacation advertisement.
At this stage, half of this work has already been done for you. All you Have to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your own creations. Save blocks as a template for later usage.
Integrations
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of this ceremony. Here are a Few of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration form into your site, which automatically adds customers to the ActiveTrail recipient listing, finally increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to discover, like the number of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. Additionally, integrate social networking cubes into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
SMS campaigns
Together with ActiveTrail, you can send text messages to contacts, giving you Another avenue for communicating readers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There’s the added functionality to schedule the when you want to send the SMS campaign, ensuring it reaches your customers at the best time.
Marketing Automation
ActiveTrail Provides a substantial variety of options for promotion Automation, ensuring you engage with customers on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, either a touch or clicking onto a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Email Marketing Builder
Every automation procedure has a beginning and end, but in between, select As many or as little actions as required. You can do just about whatever; for example, make an automation to send subscribers an email on their birthdays, then after a timed delay of your choice, another email may be sent that reminds contacts to get goods they have in their basket.
Advanced Features
Several innovative functions Makes your life easier when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily enables you to upgrade existing contact information without having to edit and find individual contacts.
Another excellent source for contact import direction is the import History section, which provides you an overview of all imported contacts. From here, determine how many contacts were inserted, deleted, updated, and even how many errors there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly fix the issue.
Advantages of ActiveTrail
Straightforward interface
The interface is simple and clutter free That Makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of choices looking for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complex and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design enables you to organize your automation in this way so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, as always.
However, even the least tech-savvy user can use the software easily, Selecting you won’t have to employ additional staff or spend some time training your existing workforce.
Pricing
ActiveTrail Provides a transparent pricing grade where every single Functionality can be found across each and every tier. Users don’t need to fret about not accessing key attributes for picking a cheaper price plan.
The pricing is based on the Amount of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Email Marketing Builder
The email and SMS packages have their own different pricing versions. All these are one off payments where consumers get a fixed quantity of mails or SMS to ship for a set cost, which is beneficial for businesses seeking to perform a single email or SMS blast. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
Conclusion
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive businesses.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is important for company seeking to construct their customer base and expand the reach of their brand. With low costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.
click here to sign up for ActiveTrail today.