Why Go With ActiveTrail Email Marketing Campaign
ActiveTrail.com does not require Any kind of advertising or tech experience, as well as a first-time consumer can easily walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a good alternative if you’re trying to initiate a message effort but you’re concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust so, so that messages delivered to your contacts move out at the time of day when they are most-likely to get opened. Email Marketing Campaign
The system also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis on your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to keep up with the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size businesses, who are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which handle many accounts, and searching for custom features for their demands.
Ecommerce businesses and online shops.
Marketers that wish to automate their customer travels.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest working ad Campaigns exclusively by email these days, especially with virtually everyone carrying out a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
Together with ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It is also good at incorporating different programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered mails is a Great way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Simple to create and can be integrated in multiple ways on your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple site builder. It enables you to easily export your contacts enter them manually, and walks you through every process. When you hit “make an email” you receive 5 options — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, a template loads having an easily customizable box of alternatives. Here you can upload pictures and create a gallery on your account that you readily pull images from in the future. Email Marketing Campaign
The shipping alternatives are easy to Arrange according to contact lists that you can update at will. This permits you to make many versions of a targeted campaign for multiple lists of people with different traits and interests, which you can track through ActiveTrail’s analytics program.
This same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much variety, especially not compared to site builder sites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of choices.
The platform Permits You to save Your templates for after repeat use. The templates range from blank or very threadbare ones to more vibrant and lively demonstrations. You will find templates suited to cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and easy, even generic designs, but every option is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same period was answered 4 hours later.
Regardless of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications so that they could be of more help.
That said, in comparison to other tech Websites, ActiveTrail’s customer service might leave something to be wanted. There’s not any live chat window 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for discovering when and how each and every contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two, and then use the system to customize the messages to your clients.
Their autoresponder and event Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and the like. The tripping emails also give users a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses that has a few of customers to contact, and large corporations that can scale up to enormous plans. The user has the leeway to decide which program works best for them.
The landing page creator is a Fantastic way to create a special promotional site to get one-off events or sales, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then integrate that data from future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Campaign
Designing and publishing a survey is an easy and straightforward procedure. Select the query types and fill in the particulars. ActiveTrail takes care of everything else. You are able to integrate your surveys in to your automation workflows.
Choose between open ended, single, multi-select and personal info questions. In addition, select private info, a matrix of choice and Net Promoter Score (NPS) which provides you a general index of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by picking from among the well-designed pre-made templates categorized by purpose and context, such as fresh tech product, restaurant promotion or holiday advertisement.
At this stage, half of this work has been done for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, images, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of this ceremony. Here are some of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type to your blog, which adds users to the ActiveTrail recipient listing, finally increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, like the amount of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. Additionally, integrate social networking cubes to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another route for communication readers. This is very significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email advertising campaign. There’s added functionality to schedule the when you would like to send the SMS effort, ensuring it reaches your clients at the most optimal time.
ActiveTrail Provides a substantial number of options for promotion Automation, making sure you engage with clients on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking onto a hyperlink.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Campaign
Every automation procedure has a start and end, but in between, pick As many or as little activities as required. You can do just about anything; for instance, make an automation to send subscribers an email in their birthdays, then following a timed delay of your choosing, another email may be sent which reminds contacts to get products they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact info without having to edit and find individual contacts.
Another Superb resource for touch import management is the import Background section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts were added, deleted, updated, as well as how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Chance to rapidly fix the issue.
Advantages of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never need to trawl through pages of choices looking for the appropriate action, making it appropriate for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive layout allows you to plan your automation in this way so that you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, as always.
However, the least tech-savvy user can use the applications readily, Ensuring you won’t have to hire extra staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which every single Performance is available across every single tier. Users do not have to worry about not obtaining key features for choosing a more affordable price program.
The pricing depends upon the number of contacts that the Company wants to Contact, beginning at $500 for up to 500 contacts. Email Marketing Campaign
The email and SMS bundles have their own independent pricing versions. These are one off payments where users get a set amount of mails or SMS to send to get a set price, which is beneficial for businesses looking to do just one email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive businesses.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, such as polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is important for business looking to build their customer base and expand the range of their brand. With reduced costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
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