Why Go With ActiveTrail Email Marketing Comparison
ActiveTrail.com doesn’t need Any kind of marketing or tech expertise, and even a first-time user can easily walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message campaign but you’re concerned your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust so, so that messages sent to your contacts go out at the time of day when they are most-likely to get opened. Email Marketing Comparison
The system also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and includes detailed reports and analysis in your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size companies, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage multiple accounts, and looking for custom features for their demands.
Ecommerce businesses and online shops.
Marketers who wish to automate their customer journeys.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would indicate working ad Campaigns solely by email nowadays, especially with virtually everybody carrying out a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
Together with ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It is also effective at incorporating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to guarantee automatic interaction with customers anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be incorporated in multiple manners in your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple site builder. It enables you to easily import your contacts or enter them manually, and walks you through every procedure. When you hit “make an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, a template heaps having an easily customizable box of alternatives. Here you are able to upload images and create a gallery on your account that you easily pull pictures from later on. Email Marketing Comparison
The sending options are easy to Arrange according to contact lists which you can upgrade at will. This permits you to make multiple variations of a targeted campaign for numerous lists of people with different traits and interests, which you can monitor through ActiveTrail’s analytics program.
This same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much selection, especially not compared to site builder websites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for later repeat usage. The templates range from blank or quite threadbare ones into more vibrant and dynamic presentations. You will find templates suited to cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic designs, but each alternative is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer support query sent through the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same period was also answered 4 hours later.
Irrespective of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer service might leave something to be wanted. There’s not any live chat window or 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two, and then use the machine to personalize the messages to your customers.
Their autoresponder and event Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a way to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique businesses with a small number of clients to contact, and large corporations that can scale to massive plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Great way to create a distinctive promotional page to get one-off events or revenue, and with the site’s survey and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then integrate that data in future attempts.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Comparison
Designing and publishing a survey is a simple and straightforward process. Pick the question types and fill in the details. ActiveTrail takes care of everything else. You can integrate your surveys into your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) which provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing tools. Begin by picking from one of those most popular pre-made templates categorized by purpose and context, such as fresh tech merchandise, restaurant advertising or vacation advertisement.
At this stage, half of the work has already been performed for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, pictures, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of this service. Here are a Few of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration form into your blog, which automatically adds customers to the ActiveTrail recipient listing, finally raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, such as the amount of contacts opening your mails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. Additionally, incorporate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another route for communicating readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Setting up an email marketing campaign. There is the added functionality to program the when you would like to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a substantial variety of solutions for promotion Automation, ensuring you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a touch or clicking onto a hyperlink.
Each template is fully customizable, and you can create your own Automation completely from scratch. Email Marketing Comparison
Every automation process has a beginning and end, but in between, select As many or as little actions as required. You can do just about anything; for example, make an automation to send readers an email in their birthdays, then after a timed delay of your choosing, another email could be sent that reminds contacts to buy products they have in their own basket.
Several advanced functions Makes your life easier when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily enables you to upgrade existing contact info without having to find and edit individual contacts.
Another excellent resource for touch import direction is the import Background section, which provides you an overview of all imported contacts. From here, ascertain how many contacts were added, deleted, updated, as well as how many errors there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly repair the matter.
Benefits of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it consists of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of options looking for the appropriate action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and dynamic automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to organize your automation in this manner so you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
But even the least tech-savvy user can use the software easily, Selecting you won’t need to hire extra staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing tier where every single Performance is available across each and every tier. Users don’t need to worry about not obtaining key attributes for choosing a cheaper price plan.
The pricing depends upon the number of contacts the Company wants to Contact, starting at $7 for up to 500 contacts. Email Marketing Comparison
The email and SMS bundles have their own independent pricing models. All these are one off payments where users receive a fixed quantity of mails or SMS to send to get a set price, which is useful for companies seeking to do a single email or SMS blast. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive businesses.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of more advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with existing and Prospective customers, which is very important to business seeking to construct their client base and expand the reach of their own brand. With low prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.