Why Move With ActiveTrail Email Marketing Deliverability
ActiveTrail.com doesn’t require Any sort of advertising or tech expertise, as well as a first-time user can easily walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a good alternative if you’re trying to initiate a message effort but you’re concerned your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages delivered to your contacts move out at the right time of day when they’re most-likely to get started. Email Marketing Deliverability
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The platform also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and includes detailed reports and analytics in your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there is little to lose by taking it for a test run.
Ideal for
Small and medium size businesses, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle many accounts, and looking for custom attributes for their needs.
Ecommerce companies and online shops.
Marketers that wish to automate their customer travels.
Advantages and Disadvantages
Advantages:
Low price
Landing page builder
Effortless to use
Responsive customer support
Cons:
Somewhat restricted collection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email nowadays, especially with virtually everyone carrying a intelligent phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop superior campaigns. It’s also good at integrating different applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered emails is a Great way to ensure automated interaction with clients whenever they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be incorporated in numerous ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a simple website builder. It allows you to easily export your contacts enter them manually, and walks you through each procedure. When you hit “create an email” you receive 5 choices — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template heaps having an easily customizable box of alternatives. Here you can upload images and create a gallery on your account which you easily pull images from later on. Email Marketing Deliverability
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The sending alternatives are easy to Arrange according to contact lists that you can update at will. This allows you to create many variations of a targeted campaign for numerous lists of people with various traits and interests, which you may track through ActiveTrail’s analytics system.
This same ease of use applies to Generating landing pages and SMS campaigns.
Templates
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much selection, especially compared to site builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of choices.
The platform Permits You to save Your templates for later repeat use. The templates include sterile or very threadbare ones into more vibrant and dynamic presentations. You will find templates suited for cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and easy, even generic designs, but every alternative is highly customizable.
Customer Support
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer support query sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the same time was also answered 4 hours later.
Regardless of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, in comparison to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There is not any live chat window 24/7, 1-800 hotline to get in the warmth of the moment.
Features
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and use the system to customize the messages to your clients.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and the like. The triggering emails also give customers a means to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses that has a small number of customers to contact, and large corporations who can scale to massive plans. The consumer has the leeway to choose which plan works best for them.
The landing page founder is a Great way to produce a distinctive promotional page to get one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data in future attempts.
Surveys
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Deliverability
Designing and publishing a questionnaire is an easy and straightforward procedure. Select the query types and fill in the details. ActiveTrail manages everything else. You are able to incorporate your surveys in to your automation workflows.
Pick between open-ended, solitary, multi-select and private info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) that provides you an overall index of customer satisfaction.
Editing
ActiveTrail sets itself apart with simple robust editing programs. Start by picking from among the well-designed pre-made templates categorized by purpose and context, such as fresh technology product, restaurant promotion or vacation advertising.
At this phase, half of the job has been done for you. All you Need to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your creations. Save cubes as a template for later usage.
Integrations
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of this ceremony. Here are a Few of the most common integrations:
· WordPress — Add an ActiveTrail registration form to your site, which adds users to the ActiveTrail recipient list, finally raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to discover, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration form. Additionally, incorporate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
SMS campaigns
With ActiveTrail, you can send text messages to contacts, providing you Another avenue for communication subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There is the added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your customers at the best time.
Marketing Automation
ActiveTrail Provides a substantial variety of solutions for marketing Automation, ensuring you engage with customers on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation completely from scratch. Email Marketing Deliverability
Every automation procedure has a beginning and end, but in between, pick As many or as few actions as required. You can do just about whatever; for instance, make an automation to send subscribers an email on their birthdays, then after a timed delay of your choosing, yet another email may be sent which reminds contacts to get goods they have in their own basket.
Advanced Features
Several innovative functions Makes your life simpler when importing data.
One of the very useful is the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily enables you to upgrade existing contact information without having to find and edit individual contacts.
Another excellent resource for touch import direction is that the import History section, which gives you an overview of imported contacts. From here, determine how many contacts were added, deleted, updated, and even how many errors there were throughout the importation process.
Errors rows and incorrect formatting are flagged up providing you the Chance to quickly repair the matter.
Advantages of ActiveTrail
Simple interface
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever have to trawl through pages of options looking for the appropriate action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and dynamic automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive design enables you to plan your automation in such a way so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an edge, too.
But the least tech-savvy user can use the applications readily, Ensuring you won’t have to employ additional staff or spend time training your existing workforce.
Pricing
ActiveTrail Provides a transparent pricing grade where every single Functionality can be found across each and every tier. Users do not have to worry about not obtaining key features for picking a more affordable price plan.
The pricing depends upon the Amount of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Email Marketing Deliverability
The email and SMS packages have their own independent pricing versions. These are one off payments where users receive a fixed quantity of emails or SMS to send to get a set cost, which is useful for businesses looking to perform a single email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
Conclusion
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is very important to company looking to construct their customer base and expand the range of their brand. With reduced prices and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.
click here to subscribe to ActiveTrail today.