Why Go With ActiveTrail Email Marketing Expert
ActiveTrail.com doesn’t require Any kind of advertising or tech expertise, as well as a first-time consumer can walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message effort but you’re concerned your emails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust accordingly, so that messages delivered to your contacts move out in the right time of day when they’re most-likely to get started. Email Marketing Expert
The platform also allows you to Heavily personalize the messages so that they don’t come off as type letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the sort of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, who are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and searching for custom attributes for their needs.
Ecommerce companies and internet stores.
Marketers that want to automate their client journeys.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat limited Selection of accessible templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email these days, particularly with virtually everyone carrying a intelligent phone with them at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
With ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It is also effective at integrating different programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered emails is a Fantastic way to ensure automatic interaction with clients anytime they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be integrated in numerous ways in your newsletters and email. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a simple website builder. It allows you to easily import your contacts or enter them manually, and walks you through each procedure. When you hit on”make an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you can upload images and create a gallery on your account which you easily pull images from in the future. Email Marketing Expert
The sending options are easy to Arrange according to contact lists which you can update at will. This permits you to make multiple versions of a targeted effort for numerous lists of people with various traits and interests, which you can track through ActiveTrail’s analytics system.
The Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much selection, especially not compared to site builder sites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for later repeat use. The templates range from blank or very threadbare ones to more colorful and lively presentations. There are templates suited for cosmetics companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and easy, even generic designs, but every alternative is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered effectively. A customer service query sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the same period was also answered 4 hours afterwards.
Irrespective of the topic at hand, The customer support answers were kind, helpful, and asked for clarifications so that they are of more help.
That said, compared to other technology Sites, ActiveTrail’s customer service may leave something to be wanted. There is no live chat window or 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each and every contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and use the machine to customize the messages to your customers.
Their autoresponder and occasion Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and the like. The triggering emails also give customers a way to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to small boutique businesses that has a few of clients to contact, and large corporations who can scale up to enormous plans. The user has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to produce a special promotional page to get one-off events or revenue, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then integrate that data in future attempts.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Expert
Designing and publishing a survey is a simple and straightforward procedure. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your surveys into your automation workflows.
Pick between open-ended, solitary, multi-select and personal info questions. Additionally, select private information, a matrix of selection and Net Promoter Score (NPS) that provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by selecting from one of the well-designed pre-made templates categorized with context and purpose, such as new technology product, restaurant promotion or vacation advertisement.
At this stage, half of this work has been done for you. All you Have to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, images, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that significantly enhances The utility of this ceremony. Here are some of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type to your blog, which automatically adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to discover, such as the amount of contacts opening your mails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration form. Additionally, integrate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another route for communication readers. This is very important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email marketing campaign. There is the added functionality to program the when you want to send the SMS campaign, making sure it reaches your clients at the most optimal time.
ActiveTrail offers a Considerable variety of solutions for promotion Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, either a touch or clicking on a hyperlink.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Email Marketing Expert
Every automation process has a beginning and end, but in between, select As many or as little actions as required. You can do just about anything; for instance, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choice, another email may be sent which reminds contacts to get products they have in their basket.
Several advanced functions Makes your life easier when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you upgrade existing contact info without having to edit and find individual contacts.
Another Superb resource for touch import direction is the import Background section, which provides you an overview of imported contacts. From here, determine how many contacts were inserted, updated, deleted, and even how many mistakes there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Chance to quickly fix the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever have to trawl through pages of options looking for the proper action, making it appropriate for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complex and dynamic automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive layout allows you to organize your automation in such a manner so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an edge, as always.
But even the least tech-savvy user can use the software easily, Ensuring you won’t need to employ extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing grade at which every single Performance is available across each and every tier. Users do not need to worry about not accessing key attributes for choosing a cheaper price program.
The pricing depends upon the Amount of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Email Marketing Expert
The email and SMS bundles have their own independent pricing models. These are one off payments where users receive a fixed quantity of emails or SMS to send to get a set price, which is useful for businesses seeking to perform a single email or SMS blast. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large companies.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost psychological bonds with existing and Prospective clients, which is very important to business looking to build their customer base and expand the range of their brand. With reduced costs and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.