Why Move With ActiveTrail Email Marketing Flow
ActiveTrail.com doesn’t require Any sort of marketing or tech experience, as well as a first-time consumer can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a good alternative if you’re looking to start a message effort but you’re concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust accordingly, so that messages sent to your contacts move out at the time of day when they are most-likely to get started. Email Marketing Flow
The platform also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and includes detailed reports and analytics on your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), helping you keep up with the type of personal interactions which are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size businesses, who are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and searching for custom features for their needs.
Ecommerce businesses and internet stores.
Marketers who want to automate their customer travels.
Benefits and Cons
Landing page builder
Easy to use
Responsive customer support
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would indicate operating ad Campaigns solely by email nowadays, particularly with virtually everyone carrying out a intelligent phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
Together with ActiveTrail you can make Online surveys to your customers to give you feedback, assisting you to develop superior campaigns. It is also good at integrating different applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Fantastic way to ensure automatic interaction with customers anytime they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Easy to make and can be integrated in numerous ways on your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a simple website builder. It enables you to easily export your contacts enter them manually, and walks you through each procedure. When you hit “create an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, a template heaps having an easily customizable box of options. Here you can upload images and create a gallery on your account which you readily pull images from in the future. Email Marketing Flow
The shipping options are easy to Arrange based on contact lists that you can update at will. This permits you to make many variations of a targeted campaign for numerous lists of people with various traits and interests, which you may track through ActiveTrail’s analytics system.
This same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much selection, especially compared to website builder websites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for after repeat usage. The templates include sterile or very threadbare ones to more vibrant and dynamic presentations. You will find templates suited for cosmetics companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and simple, even generic layouts, but every alternative is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered efficiently. A customer support query sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Regardless of the topic at hand, The customer service responses were kind, helpful, and asked for clarifications so that they are of more assistance.
That said, in comparison to other technology Sites, ActiveTrail’s customer support may leave something to be desired. There’s no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two, and then use the machine to customize the messages for your clients.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a means to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique businesses with a small number of customers to contact, and large corporations that can scale to massive plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Fantastic way to create a special promotional site for one-off events or sales, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data in future campaigns.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Flow
Designing and publishing a survey is a simple and straightforward process. Pick the question types and fill in the details. ActiveTrail manages everything else. You can integrate your polls into your automation workflows.
Choose between open ended, single, multi-select and private info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) that provides you a general index of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing programs. Start by selecting from among the well-designed pre-made templates categorized by context and purpose, such as new tech product, restaurant advertising or vacation advertisement.
At this stage, half of the work has been done for you. All you Need to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, pictures, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of the ceremony. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration form to your site, which adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to find, such as the number of contacts opening your mails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration form. Additionally, integrate social networking cubes to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication subscribers. This is very significant with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There’s the added functionality to program the when you want to send the SMS effort, ensuring it reaches your clients at the most optimal time.
ActiveTrail Provides a Considerable number of solutions for marketing Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, a contact or clicking on a hyperlink.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Flow
Every automation process has a start and end, but in between, pick As many or as little activities as required. You can do just about whatever; for instance, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, another email could be sent which reminds contacts to buy goods that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
One of the most useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily lets you upgrade existing contact information without needing to find and edit individual contacts.
Another Superb resource for touch import management is the import History section, which provides you an overview of imported contacts. From here, determine how many contacts were inserted, deleted, updated, as well as how many mistakes there were during the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Opportunity to rapidly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you never have to trawl through pages of options searching for the appropriate action, which makes it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complicated and lively automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive layout allows you to plan your automation in such a way so that you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, as always.
However, even the least tech-savvy user can use the software easily, Selecting you won’t need to hire additional staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing tier where every single Functionality is available across each and every tier. Users do not need to fret about not accessing key attributes for choosing a cheaper price program.
The pricing is based on the number of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Email Marketing Flow
The email and SMS packages have their own different pricing models. All these are one off payments where consumers get a fixed quantity of mails or SMS to ship for a set price, which is beneficial for businesses seeking to do just one email or SMS burst. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large companies.
This software solution melts the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster psychological bonds with existing and Prospective clients, which is important for business seeking to construct their client base and expand the range of their brand. With reduced prices and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
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