Why Go With ActiveTrail Email Marketing Lead Marketing Automation
ActiveTrail.com does not need Any sort of advertising or tech experience, as well as a first-time consumer can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message effort but you are worried your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages sent to your contacts go out in the right time of day when they’re most-likely to get opened. Email Marketing Lead Marketing Automation
The platform also allows you to Heavily personalize the messages so they don’t come off as type letters or spam, and contains detailed reports and analytics on your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the type of personal interactions which are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which handle multiple accounts, and looking for custom attributes for their demands.
Ecommerce businesses and online stores.
Marketers that wish to automate their customer journeys.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat restricted Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns exclusively by email these days, especially with virtually everybody carrying a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
Together with ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at incorporating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to guarantee automated interaction with customers anytime they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Easy to create and can be integrated in numerous ways on your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy site builder. It allows you to easily import your contacts or enter them manually, and walks you through each process. When you hit “make an email” you get 5 choices — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, Template loads with an easily customizable box of options. Here you can upload images and create a gallery in your account which you readily pull pictures from later on. Email Marketing Lead Marketing Automation
The sending options are easy to Arrange according to contact lists that you can update at will. This allows you to create many variations of a targeted effort for numerous lists of people with various traits and interests, which you may monitor through ActiveTrail’s analytics system.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much selection, especially compared to website builder sites that offer hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for after repeat usage. The templates range from sterile or quite threadbare ones into more colorful and dynamic demonstrations. There are templates suited for makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic layouts, but every alternative is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered effectively. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the same period was also answered 4 hours later.
Irrespective of the topic at hand, The client service answers were kind, helpful, and asked for clarifications so that they could be of more assistance.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer service may leave something to be wanted. There’s not any live chat window or 24/7, 1-800 hotline to contact in the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for discovering when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two and use the machine to customize the messages for your customers.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give customers a means to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business with a few of clients to contact, and massive corporations who can scale up to enormous plans. The user has the leeway to decide which plan works best for them.
The landing page founder is a Great way to produce a special promotional page for one-off events or sales, and with the site’s survey and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Lead Marketing Automation
Designing and publishing a questionnaire is a simple and straightforward process. Pick the query types and fill in the details. ActiveTrail manages everything else. You can incorporate your polls into your automation workflows.
Pick between open-ended, solitary, multi-select and personal info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) that gives you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Begin by picking from among the well-designed pre-made templates categorized by purpose and context, such as new technology merchandise, restaurant promotion or holiday advertising.
At this phase, half of the work has already been performed for you. All you Need to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, pictures, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of this service. Here are some of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration form into your blog, which adds customers to the ActiveTrail recipient listing, finally raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, like the amount of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration type. In addition, integrate social networking cubes into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another route for communication subscribers. This is very significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s the added functionality to program the when you would like to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a substantial number of solutions for marketing Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, either a contact or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Lead Marketing Automation
Every automation procedure has a start and end, but in between, pick As many or as few activities as required. You can do just about whatever; for example, make an automation to send readers an email in their birthdays, then following a timed delay of your choosing, another email may be sent which reminds contacts to buy goods they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the most useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily enables you to upgrade existing contact information without needing to find and edit individual contacts.
Another Superb source for touch import management is the import Background section, which provides you a synopsis of imported contacts. From here, determine how many contacts were added, deleted, updated, and even how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Opportunity to quickly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever need to trawl through pages of options searching for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complex and lively automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout allows you to plan your automation in this way so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, too.
However, even the least tech-savvy user can use the software readily, Selecting you won’t have to hire additional staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing tier where each single Performance is available across every single tier. Users do not have to fret about not accessing key features for picking a more affordable price plan.
The pricing depends upon the Amount of contacts the business wants to Contact, beginning at $500 for up to 500 contacts. Email Marketing Lead Marketing Automation
The email and SMS packages have their own different pricing models. These are one off payments where users receive a set amount of emails or SMS to ship to get a set cost, which is beneficial for businesses seeking to do just one email or SMS blast. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive businesses.
This program solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is very important to company looking to build their customer base and expand the range of their own brand. With low prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.