Why Move With ActiveTrail Email Marketing List Management
ActiveTrail.com does not need Any kind of advertising or tech expertise, and even a first-time consumer can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message campaign but you are worried your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust so, so that messages delivered to your contacts move out at the time of day when they are most-likely to get opened. Email Marketing List Management
The platform also allows you to Heavily personalize the messages so that they don’t come off as form letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), helping you keep up with the sort of personal interactions that are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which manage many accounts, and looking for custom attributes for their needs.
Ecommerce companies and internet shops.
Marketers that want to automate their customer journeys.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat restricted collection of accessible templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everybody carrying out a smart phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
With ActiveTrail you can create Online surveys for your clients to give you feedback, assisting you to develop better campaigns. It’s also good at integrating different programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered emails is a Great way to guarantee automated interaction with clients whenever they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in multiple manners on your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a easy site builder. It allows you to easily import your contacts or enter them manually, and walks you through each process. When you hit “create an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, a template heaps having an easily customizable box of alternatives. Here you can upload pictures and create a gallery in your account which you easily pull images from in the future. Email Marketing List Management
The shipping alternatives are easy to Arrange based on contact lists that you can upgrade at will. This allows you to create many versions of a targeted campaign for numerous lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much variety, especially not compared to site builder sites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of choices.
The platform allows you to save Your templates for after repeat use. The templates include blank or very threadbare ones into more vibrant and dynamic demonstrations. You will find templates suited to cosmetics companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic layouts, but each option is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same period was answered 4 hours later.
Regardless of the Subject at hand, The client service answers were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
That said, compared to other technology Websites, ActiveTrail’s customer service may leave something to be desired. There is no live chat window or 24/7, 1-800 hotline to contact in the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for determining when and how each and every contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two and then use the system to personalize the messages for your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique business with a few of clients to contact, and massive corporations who can scale to massive plans. The consumer has the leeway to decide which plan works best for them.
The landing page creator is a Fantastic way to produce a distinctive promotional site to get one-off events or revenue, and with the site’s survey and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then integrate that data from future campaigns.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Email Marketing List Management
Designing and publishing a survey is an easy and straightforward process. Pick the query types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your surveys in to your automation workflows.
Pick between open ended, single, multi-select and private info questions. In addition, select private info, a matrix of choice and Net Promoter Score (NPS) which gives you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing tools. Start by selecting from one of those well-designed pre-made templates categorized with context and purpose, such as fresh tech merchandise, restaurant promotion or vacation advertisement.
At this phase, half of the job has already been performed for you. All you Have to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of the service. Here are a Few of the most common integrations:
· Twitter — Add an ActiveTrail registration type to your blog, which automatically adds customers to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, like the amount of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration form. Additionally, integrate social networking cubes to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another avenue for communication subscribers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s the added functionality to program the when you would like to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a Considerable variety of solutions for marketing Automation, making sure you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, a contact or clicking onto a hyperlink.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing List Management
Every automation process has a start and end, but in between, pick As many or as few activities as required. You can do just about anything; for example, create an automation to send subscribers an email in their birthdays, then following a timed delay of your choice, yet another email may be sent that reminds contacts to buy goods they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you upgrade existing contact information without needing to edit and find individual contacts.
Another Superb resource for contact import management is that the import History section, which gives you an overview of all imported contacts. From here, determine how many contacts were inserted, deleted, updated, and even how many mistakes there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to rapidly repair the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dash features four big widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of choices searching for the proper action, which makes it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complicated and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive layout enables you to plan your automation in such a way so that you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, the least tech-savvy user can use the applications readily, Selecting you won’t have to hire extra staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing tier where every single Functionality is available across each and every tier. Users don’t need to worry about not obtaining key features for picking a cheaper price program.
The pricing is based on the number of contacts the Company wants to Contact, beginning at $7 for up to 500 contacts. Email Marketing List Management
The email and SMS bundles have their own independent pricing versions. These are one off payments where consumers get a set amount of mails or SMS to send to get a set cost, which is useful for businesses looking to perform a single email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive businesses.
This program solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is very important to business looking to construct their client base and expand the range of their own brand. With low prices and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.